*This content was translated by AI.
On the 14th, SK Telecom announced that it held an event inviting 3,000 long-term customers and their companions by renting out the entire indoor area of Lotte World Adventure late at night.
SK Telecom conducted the 'T Long-Term Customer Program Adventure Day' from 11 p.m. on the 12th to 5 a.m. on the 13th. This event was part of the expanded 'T Long-Term Customer Program' launched by SK Telecom this year, and participants included long-term customers with over 10 years of tenure and their companions.
Participants enjoyed 11 popular indoor attractions at Lotte World. They also took part in experiential events such as 'T Bingo', 'National Long-Term Customer Showcase', 'Time Capsule Shop', and 'T Mobile Payment Booth'. In the 'National Long-Term Customer Showcase', Mr. Kim Tae-jin, who performed on the stage titled 'Running Through the Sky', won Choi U (수상). Mr. Kim said, "I am grateful for creating a meaningful occasion for customers, and I will continue to stay with SKT for a long time."
SK Telecom plans to hold a 'Musical Day' in December, where it will select specific showtimes of the musical 'Chicago' and exclusively rent them out for long-term customers.
An SK Telecom official stated, "We prepared the 'Adventure Day' so that customers who have been with SKT for a long time can create joyful memories with their loved ones," and added, "We will continue to discover various programs that allow customers using SKT to feel proud."
Through the 'T Long-Term Customer Program', SK Telecom is offering seasonal benefits tailored to customers' tastes and lifestyles. Following 'Forest Camp Day' in spring this year, and 'Table Day' and 'Concert Day' in summer, it held 'Adventure Day' in autumn.
Meanwhile, SK Telecom plans to continue its quality growth centered on customer lifetime value by identifying new customer segments and implementing differentiated campaigns.
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*This content was translated by AI.
