*This content was translated by AI.
- -11th year since debut, we've been expanding our fandom.."YouTube Queen" that you can't match-February 27th Mini 3rd [DEADLINE] Release..Rising elasticity 'Expectation'
The group BLACKPINK (Ji-Soo, Jennie, Rosé, and Lisa) was the first artist in the world to surpass 100 million YouTube subscribers, shining their unrivaled presence.
According to YG Entertainment on the 21st, the number of subscribers to Black Pink's YouTube channel exceeded 100 million at 7:31 p.m. the previous day. This is the first and highest record by any artist in the world and about nine years and eight months after the opening of the Black Pink channel on June 28, 2016.
In particular, subscriber growth has been sharp since the launch of the mini-third album [DEADLINE] promotion. In fact, starting with the announcement video released on the 15th of last month, an average of 10,000 new subscribers per day flowed in, giving a glimpse of global fans' extraordinary expectations for the new music world they will unfold.
On YouTube, which is leading the game change in the global music market, the number of subscribers is seen as an indicator of the interest of loyal fandom. Although it has already established itself as the world's top group, it can be seen that Black Pink's fandom continues to expand.
Previously, in July 2020, Black Pink was the first non-English-speaking artist to be listed in the Top 5 YouTube subscribers. He then overtook famous pop stars such as Ariana Grande, Eminem, Ed Sheeran, Marshmallow, and Justin Bieber, and ranked No. 1 worldwide artist in September 2021, and has remained firmly on the throne to this day.
The view count is also overwhelming. BLACKPINK has produced a total of 50 billion views on YouTube so far, and its official YouTube channel has accumulated 41.1 billion views. These achievements were officially listed as "the most viewed band on YouTube" by Guinness World Records in the United Kingdom.
Meanwhile, Blackpink will release its third mini album [DEADLINE] at 2 p.m. on the 27th (Korea time). A total of five tracks are included, including the title song "GO", the pre-released song "JUMP", "Me and my", "Champion", and "Fxxxboy". YG said, "Like the title [DEADLINE], it will be an album filled with 'the best moments that cannot be reversed' and 'the brightest present of BLACKPINK at this moment."
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*This content was translated by AI.



