*This content was translated by AI.

With the success of the European tour, the group XLOV is rapidly expanding its presence in the global music market.
X-Love recently completed its European tour "2026 XLOV FIRST EUROPEAN TOUR" with great success. While it was well received across Europe, all performances in the UK (3,000 seats), France (2580 seats), and Romania (4,000 seats) were sold out, realizing X-Love's remarkable local popularity.
In particular, in Iceland, X-Love has a unique meaning by performing for the first time in a place where K-pop performances have never been held (Gamla B́́). Icelandic fans also proved their high interest in X-Love by filling the audience seats.
Global music performance is also noticeable. X-Love is showing rapid growth, surpassing 2 million monthly listeners for Spotify, the world's largest music platform. This is the highest ranking among the recently debuted K-pop rookie groups and is evaluated as an indicator of solid global fandom.
X-Love (Umuti, Louis, Hyun, Haru) is a four-member multinational boy group that debuted in January 2025. For the first time as a K-pop male idol, he imprinted a differentiated group identity by putting the concept of genderless at the forefront.
Since its debut, X-Love, which has introduced a concept that breaks the boundaries of the genre, is rapidly expanding its fandom with unique music and performances. In fact, X-Love sold out all of its fans' concerts "FIRST LOVE," which celebrated its first anniversary in January this year, within a minute of ticket opening, and performances held abroad such as Japan and the Philippines were also successful, proving its potential in overseas markets.
In addition, X-Love is expected to continue its omnidirectional steps across the country as a "global rookie" in the future, as it is listed on the "2025 Rookie of the Year" selected by idol webzine "Idology."
Meanwhile, WM Entertainment, a subsidiary of general content company RBW, recently signed a comprehensive business transfer contract with 257 Entertainment, which includes X-Love, and began the post-acquisition integration (PMI) process. X-Love, who joined RBW, is planning to accelerate its global move in earnest.
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*This content was translated by AI.





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