* Translated by Papago

Starnews

1st place IVE Wonyoung, 2nd place BLACKPINK JENNIE, 3rd place BLACKPINK ROSE.

Published :

Mun Wansik

*This content was translated by AI.

  • Girl group's individual brand reputation March 2026
IVE Jang Won-young, Blackpink Jenny, and Blackpink Rosé (from left) / Photo = Star News
IVE Jang Won-young, Blackpink Jenny, and Blackpink Rosé (from left) / Photo = Star News

According to the analysis of big data in March 2026 of the girl group's individual brand reputation, it was analyzed in the order of 1st place, IVE, Jang Won-young, 2nd place, Black Pink Jenny, 3rd place, and Black Pink Rosé.

The Korea Corporate Reputation Research Institute extracted 118,074,952 brand big data of 730 individual girl groups from February 15, 2026 to March 15, 2026, and analyzed the brand reputation index with the participation index, media index, communication index, and community index based on consumer behavior analysis of the girl group's individual brands. Compared to the 115,821,066 girl group personal brand big data in February, it is up 1.95%.

The brand reputation index is an index created through brand big data analysis by finding that consumers' online habits have a great influence on brand consumption. Through the analysis of the girl group's individual brand reputation, it is possible to measure the positive negative evaluation of the girl group's individual brand, media interest, and consumer interest and communication volume. The analysis of the girl group's individual brand reputation also included a brand valuation analysis that measured brand influence.

In March 2026, girl group's individual brand reputation ranked 30th, in the order of IVE Jang Won-young, Blackpink Jennie, Blackpink Rosé, Blackpink Lisa, IVE Ahn Yu-jin, Blackpink Jisoo, Girls' Generation Taeyeon, Espa Karina, Espa Winter, Girls' Generation Swimming, Oh My Girl Mimi, Le Seraphim Kim Chae-won, ILLIT Won-hee, Girls' Generation Yoona, IVE Liz, Mamamoo Hwasa, Signature Support, IVE Ray, Espanning, Red Velvet Joy, Twice Nayeon, NMix Seol-yoon, Twice D

Jang Won-young's brand in IVE, which ranked first in the girl group's individual brand reputation, was analyzed to be 9,160,195 with the participation index of 1,363,721 media index of 1,288,556 communication index of 2,647,411 community index of 3,860,508. Compared to the brand reputation index of 7,395,996 in February, it rose 23.85%.

In second place, the Black Pink Jenny brand was analyzed at 8,053,243, with the participation index of 755,885 media index of 756,115 communication index of 2,252,753 community index of 4,288,490. Compared to the brand reputation index of 7,849,623 in February, it rose 2.59%.

In third place, the Black Pink Rose brand was analyzed at 5,477,874, with the participation index of 445,868 media index of 453,271 communication index of 1,629,455 community index of 2,949,279. Compared to the brand reputation index of 5,568,381 in February, it fell 1.63%.

In fourth place, the Black Pink Lisa brand was analyzed at 4,179,400, with the participation index of 226,036 media index of 249,649 communication index of 1,293,066 community index of 2,410,650. Compared to the brand reputation index of 5,938,785 in February, it fell 29.63%.

In fifth place, IVE's Ahn Yu-jin brand was analyzed at 3,723,969, with the participation index of 857,538 media index of 829,783 communication index of 1,034,101 community index of 1,002,547. Compared to the brand reputation index of 4,156,719 in February, it fell 10.41%.

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, said, "As a result of the analysis of brand big data of Girl Group's personal brand reputation in March 2026, Jang Won-young's brand in IVE ranked first. Analyzing the girl group's personal brand category, it increased 1.95% compared to 115,821,066 girl group personal brand big data in February. According to the detailed analysis, brand consumption fell by 15.08%, brand issues fell by 11.49%, brand communication rose by 11.30%, and brand diffusion rose by 6.19%, according to the reputation analysis.

Jang Won-young Brand, a IVE who ranked No. 1 in the girl group's individual brand reputation in March 2026, was highly unique, modeled, and advertised in the link analysis, while Black Hole, 8, Won-won thought was highly analyzed in the keyword analysis. In the positive negative ratio analysis, the positive ratio was analyzed at 93.70%," the brand said.

In March 2026, girl group's top 100 brands were IVE Jang Won-young, Blackpink Jennie, Blackpink Rosé, Blackpink Lisa, IVE Ahn Yu-jin, Blackpink Jisoo, Girls' Generation Taeyeon, Espa Karina, Espa Winter, Girls' Generation Swimming, Oh My Girl Mimi, Le Seraphim Kim Chae-won, ILLIT Won-hee, Girls' Generation Yoona, IVE Liz, Mamamoo Hwasa, Signature Support, IVE Ray, Espanning, Red Velvet Joy, Twice Nayeon, NMix Seolyoon, Twice Dahyun, IVE Lee Seo, Red Velvet Apink Jung Eun-ji, Le Seraphim Kazuha, ITZY Yuna, Lovelyz Lee Mi-joo, Apink Yoon Bo-mi, Twice Chaeyoung, EXID Hani, Apink Son Na-eun, Le Seraphim Sakura, Le Seraphim Heo Yoon-jin, Oh My Girl Arin, Oh My Girl Hyo-jung, ITZY Ryujin, Apink Park Cho-long, Kiki Ha-um, Apink Kim Nam-joo, Apink Oh Ha-young, fromis_9, Lee Chae-young, Nmix Lily, fromis_9 Hong Eun-chae, Hearts to Heart Jiwoo, Hearts to Hearts Baby Monster Rami, FIFTY Yewon, ITZY CHAERYEONG, Baby Monster Ahyeon, Hearts to Hearts to Hearts Stella, Cosmic Girls Bona, Red Velvet Yeri, fromis_9, Lee Na-kyung, Hearts to Hearts to Hearts to Hearts Yuha, EnMix Baei, Mamamoo Wheein, Enmix Kyujin, Oh My Girl Yuvin, Cosmic Girls Seol A, Kiki Kiya, Oh My Girl Jiho, Baby Monster Laura, Cosmic Girls Subin, Anna Miyao, Cosmic Girls' Dawon, Sojin, Hearts to Hearts to Hearts Carmen

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*This content was translated by AI.

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