One Hundred Label Meets Orbit's "White Knight": "M&A Capital Infusion to Resolve 'Unsettled Artist Accounts'" [Star Issue]

*This content was translated by AI.

Marketing tech company 'Orbit' has declared its intention to step in as the 'White Knight' for 'One Hundred Label', which recently faced a crisis due to an illegal hostile takeover attempt by external forces, and has officially entered into full-scale negotiations for a strategic mergers and acquisitions (M&A)(M&A). Both companies aim to stabilize One Hundred Label's management through these discussions while building a powerful united front for conquering the global market.

◆ 'Company Builder x IP Marketing' Orbit Begins Full-Fledged Role as White Knight as a Friendly Investor

Orbit, which has taken on the role of White Knight in the hostile M&A, is an IP marketing innovation company equipped with capabilities in global influencer networks, large-scale performances, and event planning. Through its M&A proposal for One Hundred Label, Orbit has proposed co-building a differentiated business model to elevate K-POP IP to a 'global lifestyle brand'.

As Orbit prepares to secure large-scale investment, it is reviewing concrete plans to inject substantial capital and technological capabilities into One Hundred Label as the M&A discussions progress. This is expected to establish a new standard in the K-entertainment market through a 'Company Builder-Ent' model that combines market insight based on marketing, e-commerce &distribution expertise, and precise data analysis.

◆ Capital Infusion via M&A… Determination to Directly Address 'Management Distortion' Caused by External Attacks

A key focus of the discussions between the two companies is an immediate plan to normalize One Hundred Label's management based on Orbit's capital strength. Until now, One Hundred Label has faced management challenges, including a decline in external credibility and distorted cash flow, due to organized collusion and malicious false reporting by specific forces such as No Mers, Cha Jun-young, and media outlet The Fact.

In response, Orbit has presented a roadmap prioritizing the resolution of the "unsettled artist accounts" issue through capital secured during the M&A process. This is interpreted as a strong commitment from Orbit as a White Knight to provide a 'sustainable canvas' that allows artists to focus solely on creative activities without being swayed by any external pressure.

◆ "Establishing a Foundation for Management Stability"… Legal Responses Gain Momentum Through White Knight Cooperation

Hyun Dong-yeop, the attorney representing One Hundred Label, evaluated the initiation of negotiations with Orbit as "a decisive turning point that will neutralize the opposing party's illegal hostile M&A attempt and stabilize the company". The attorney emphasized that "while the opposing party attempted to shake the company's management with false information, the court has already granted an injunction prohibiting The Fact from publishing the false report", and "through discussions with Orbit, a friendly partner, the company will vigorously pursue all legal measures, including a lawsuit for damages in the range of 100 billion won, in an even more stable environment".

Furthermore, the attorney expressed confidence that evidence secured during the investigation response process will clearly reveal Cha Ga-won (CEO)'s innocence and the illegal collusion of the opposing party.

◆ 'Company Builder x Artist IP' Sharing to Lead K-wave 5.0

Orbit and One Hundred Label are exploring the feasibility of realizing a 'K-wave 5.0' model that combines global influencer networks with powerful artist IPs (Big Planet Made, Chenbaeksi, The Boyz, etc.) during the acquisition negotiation process.

Upon implementation of the M&A, the independent management systems of each subsidiary label, including Big Planet Made Entertainment, INB100, and One Hundred Label, as well as the artistic autonomy of artists, will be thoroughly guaranteed. Orbit plans to focus on protecting fandom culture and establishing transparent governance as a partner for management stability.

A representative of One Hundred Label stated that "the current strategic M&A discussions with Orbit represent a declaration of determination to protect artists and fans to the end despite external attempts to destabilize them", and "will derive the best measures for management normalization and global growth to establish a new order in the entertainment market".

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*This content was translated by AI.