The world watches... Lee Jae, Lisa, BTS: K-pop stars who even captivated the World Cup [★FOCUS]

*This content was translated by AI.

Groups BTS and BLACKPINK's Lisa, along with Lee Jae. K-pop stars are set to take the stage at the 2026 FIFA North America World Cup, further elevating the global status of K-pop.

On the 12th (Korean time), the opening ceremony for the 2026 FIFA North America World Cup was held in Mexico City, Mexico. This tournament marks the first time in history that Mexico, the United States, and Canada will co-host, and the opening ceremony will also be held for the first time across three locations.

First, Korean singer-songwriter Lee Jae, who rose to global stardom through the Netflix film 'K-Pop Demon Hunters', took the first opening ceremony stage. He performed 'DNA' with renowned Italian opera singer Andrea Bocelli. The song features Lee Jae, Andrea Bocelli, David Guetta, and Megan Thee Stallion. It is reported that Lee Jae wrote the Korean lyrics himself.

On the day, Lee Jae appeared at the stadium wearing a blue halter-neck dress, delivering a powerful live performance. In particular, the Korean lyrics "Even if I fall again, I will rise again" echoed through the venue, once again imprinting the influence of K-pop.

Not only Lee Jae, but also BLACKPINK member Lisa is scheduled to shine on the opening ceremony stage held on the 13th (Korean time) at SoFi Stadium in Los Angeles, USA. Lisa participated in the World Cup official album by releasing the single 'Goals' on the 22nd of last month, featuring Anita and Remi.

She will perform alongside Katy Perry and Future. Her performance marks the first time a K-pop girl group member has performed live at a World Cup opening ceremony, and the second time after Jungkook.

The final match, which will conclude the tournament, will feature BTS on the stage for the first time in World Cup history with the introduction of a halftime show.

BTS will perform at the halftime show held on July 19 at MetLife Stadium in New Jersey, USA, with pop stars Madonna and Shakira serving as co-headliners. Following member Jungkook's appearance at the previous Qatar World Cup opening ceremony, the entire group is now set to take a symbolic stage watched by the world, drawing high expectations.

As the World Cup, a festival for the world, sees Korean lyrics echoing on stage and K-pop stars adorning major events such as the opening and final matches, the global status of K-pop has once again set a new milestone.

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*This content was translated by AI.