1st Jimin, 2nd Jung-kook, 3rd Park Ji-hoon

*This content was translated by AI.

• Boy group individual brand reputation, June 2026

BTS Jimin secured the top spot in the June analysis of boy group individual brand reputation.

The Korea Corporate Reputation Research Institute extracted 69,657,692 pieces of big data from 755 individual members of boy groups from May 20 to June 20 to calculate the brand reputation index based on engagement, media, communication, and community indices. The volume of big data decreased by 5.0% compared to 73,323,673 pieces in May.

Jimin's brand reputation index was 5,596,023, a 13.21% decline from 6,447,417 in May. The detailed indices were: engagement 200,084, media 506,846, communication 1,974,251, and community 2,913,942.

Second-place BTS Jung-kook recorded 5,011,439, an 8.80% drop from the previous month, while third-place Wanna One Park Ji-hoon recorded 4,229,246, a 23.25% decrease. Fourth-place BTS V was at 3,478,836, and fifth-place BIGBANG G-Dragon was at 2,206,883.

The top 30 for June included BTS V, EXO Baekhyun, TVXQ Yunho, Cortis Geonho and Sung-hyun, Wanna One Kim Jae-hwan, NCT Doyoung, Wanna One Hwang Min-hyun, BTS Suga, RM, and J-Hope. The brand reputation index is a metric that measures positive/negative evaluation, media interest, consumer interest, and communication volume, premised on the impact of online habits on brand consumption.

Koo Chang-hwan, president of the Korea Corporate Reputation Research Institute, stated, "BTS Jimin, who recorded the number one brand reputation among boy group individuals in June 2026, showed high scores for 'happy,' 'special,' and 'joyful' in link analysis, and 'ARMY,' 'Busan Concert,' and 'homecoming' were highly analyzed in keyword analysis. In positive/negative ratio analysis, the positive ratio was 94.55%," he analyzed the brand.

The top 100 brands for boy group individual brand reputation in June 2026 were BTS Jimin, BTS Jung-kook, Wanna One Park Ji-hoon, BTS V, BIGBANG G-Dragon, BTS V, EXO Baekhyun, TVXQ Yunho, Cortis Geonho, Cortis Sung-hyun, Wanna One Kim Jae-hwan, NCT Doyoung, Wanna One Hwang Min-hyun, BTS Suga, BTS RM, BTS J-Hope, Cortis Juhoon, Super Junior Heechul, Wanna One Ong Seong-wu, BIGBANG Daesung, Tomorrow X Together Soobin, Wanna One Daniel, Tourus Do-hoon, Rise Wonbin, Got7 Jinyoung, Tomorrow X Together Beomgyu, Super Junior Kyuhyun, Highlight Yoon Doo-joon, Cortis James, SHINee Minho, SHINee Key, Kickflip Dong-hyun, Super Junior Siwon, EXO Kai, BIGBANG Taeyang, SEVENTEEN Jun, Wanna One Ha Sung-woon, SEVENTEEN Mingyu, WINNER Lee Seung-hoon, Cortis Martin, Tomorrow X Together Taehyun, ENHYPEN Sung-hoon, Wanna One Bae Jin-young, SHINee Taemin, Wanna One Yoon Ji-sung, SEVENTEEN Hoshi, Tomorrow X Together Hueningkai, NCT Jaehyun, Shinhwa Lee Min-woo, SEVENTEEN Wonwoo, Zero Base One Park Geon-wook, Highlight Yang Yo-seop, Wanna One Lee Dae-hwi, TVXQ Choi Kang-chul, SEVENTEEN Jeonghan, Rise Sungchan, NCT Siwon, WINNER Kang Seung-yoon, Tomorrow X Together Federal Reserve, INFINITE L, SHINee Onew, EXO Sehun, Rise Sohee, WINNER Kim Jin-woo, Wanna One Park Woo-jin, ENHYPEN Jungwon, EXO Suho, SEVENTEEN DK, Tourus Shin-yu, NCT Taeyong, Block B P.O, SEVENTEEN Seungkwan, SEVENTEEN S.Coups, NCT Ryo, SEVENTEEN Woozi, B1A4 Sandeul, NCT Riku, ENHYPEN Seonwoo, Monsta X Jooheon, SEVENTEEN Joshua, Wanna One Lee Gwang-rin, B1A4 Gongchan, ENHYPEN Heeseung, Stray Kids Hyunjin, Rise Anton, Zero Base One Sung Han-bin, ENHYPEN Jay, NCT Haechan, NCT Yoo Shi, SEVENTEEN Dino, NCT Jaehwi, Super Junior Sungmin, BTOB Lee Chang-sub, ATEEZ San, 2PM Jun-ho, B1A4 Shin-woo, NCT Sakuya, SEVENTEEN Vernon, Tourus Ji-hoon, and Boyfriend Dong-hyun, in that order.

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*This content was translated by AI.