1st BTS, 2nd Le Sserafim, 3rd Im Young-woong

*This content was translated by AI.

• Singer Brand Reputation, June 2026

The group BTS took first place in the June 2026 singer brand reputation analysis. Le Sserafim and Im Young-woong ranked second and third, respectively.

The singer brand reputation index is a metric that classifies singer brand big data into participation value, communication value, media value, and community value according to consumer behavior, applying positive-negative ratio analysis and reputation analysis algorithms.

The first-place BTS brand reputation index was 6.944728 million, a 2.63% decrease from 7.132535 million in May. The second-place Le Sserafim was 6.316605 million, and the third-place Im Young-woong was 5.554941 million, representing a 12.94% increase from 4.918515 million in May. The fourth-place Cortis was 5.335270 million, a 23.7% increase from 4.313084 million in May, and the fifth-place I.O.I index was 4.325767 million.

The top 30 rankings were analyzed as follows: BTS, Le Sserafim, Im Young-woong, Cortis, I.O.I, Kim Yong-bin, IVE, aespa, Park Ji-hyun, ILLIT, SEVENTEEN, BLACKPINK, LE SSERAFIM, Lee Chan-won, Sung Ri, DAY6, Jang Han-byul, Psy, Akmu, Han Ro-ro, Red Velvet, Taeyeon, Son Tae-jin, Sung Si-kyung, The Children, TWICE, BIGBANG, Park Seo-jin, Park Jin-young, and Wanna One.

Koo Chang-hwan, president of the Korea Corporate Reputation Research Institute, stated, "According to the June 2026 singer brand reputation analysis of brand big data, BTS (RM, Jin, Suga, J-Hope, Jimin, V, Jungkook) ranked first. Analyzing the singer brand category, it increased by 25.13% compared to 95,308,896 singer brand big data entries from last May. A detailed analysis shows brand consumption rose 31.30%, brand issues rose 81.76%, brand communication rose 6.01%, and brand diffusion rose 0.77%."

The June 2026 singer brand reputation survey was conducted through brand big data analysis of BTS, Le Sserafim, Im Young-woong, Cortis, I.O.I, Kim Yong-bin, IVE, aespa, Park Ji-hyun, ILLIT, SEVENTEEN, BLACKPINK, LE SSERAFIM, Lee Chan-won, Sung Ri, DAY6, Jang Han-byul, Psy, Akmu, Han Ro-ro, Red Velvet, Taeyeon, Son Tae-jin, Sung Si-kyung, The Children, TWICE, BIGBANG, Park Seo-jin, Park Jin-young, Wanna One, Jeon So-mi, Bibi, Vibe, Choi Ye-na, EXO, Tour, Fifty Fifty, Hatsu to Hatsu, Young-tak, Rise, NCT, Baby Monster, Cheong Ha, fromis_9, Jang Yoon-jung, Hwan Hee, Girls' Generation, Park Hyo-shin, IU, Lee Hong-ki, Kiki, Hwasa, Jay Park, Jannabi, Jung Dong-won, Yoon Ha, Lee Soo, Jang Min-ho, Sam Kim, Lee Moo-jin, Lee Young-ji, Mamamoo, 10CM, Kang Daniel, Baekhyun, Boy Next Door, Alpha Drive One, Kim Jun-soo, Woody, Davichi, NMIXX, Song Ga-in, Kim Hee-jae, Oh My Girl, Tei, Lee Chang-seop, Jung Seung-hwan, Sunmi, Roy Kim, Stray Kids, QWER, Zico, Choi Yuri, Song Min-ho, Baek Ji-young, STAYC, Son Bin-a, Cho Yong-pil, Epik High, Kang Moon-kyung, Wooz, Baek Yerin, Heize, Lee Seung-yoon, Paul Kim, Lee Chae-yeon, Kaddi Garden, Melomance, Swing, and Jo Jazzi.

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*This content was translated by AI.