1st RESCENE, 2nd Cortis, 3rd I-LIT

*This content was translated by AI.

• New Idol Group Brand Reputation July 2026

The group RESCENE (RESCENE· Won-i, Reeb, Minami, Mei, Jena), which is writing a 'reverse-running myth,' shone with its presence by ranking first in the July 2026 new idol group brand reputation survey.

RESCENE took first place in the July 2026 new idol group brand reputation analysis released by the Korea Corporate Reputation Research Institute on July 1. Cortis and I-LIT ranked second and third, respectively, and the total brand big data reached 22,830,067, an increase of 37.44% from 16,611,748 in June.

The institute measured participation index, media index, communication index, and community index based on new idol group brand big data extracted from June 1, 2026, to July 1, 2026. The analysis targets new idol group brands that are a combination of boy groups and girl groups that debuted in 2023 or later.

First-place RESCENE recorded a brand reputation index of 5,078,631, with a participation index of 1,174,236, a media index of 1,107,655, a communication index of 1,869,433, and a community index of 927,308. This represents a 167.76% increase from the June brand reputation index of 1,896,677.

Second-place Cortis saw its brand reputation index rise to 4,973,702, a 19.75% increase from June, while third-place I-LIT rose to 2,491,433, a 4.22% increase. Following them, Kiki ranked fourth with 1,482,967, and Tourus ranked fifth with 1,171,023.

The top 30 rankings were compiled as follows: RESCENE, Cortis, I-LIT, Kiki, Tourus, Miyao, Hatsu Hatsu, Baby Monster, Exslove, Izuna, Andable, Alpha Drive One, Long Shot, Eight, Cats Eye, Heart of Woman, Kickflip, Artemis, Aedit, Eunice, Youth Fire, Say My Name, Nine, Identity, Baby Don't Cry, Supia, Navillera, Nexzi, Unchild, Now Our Days.

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, stated, "In the July 2026 new idol group brand reputation rankings, the RESCENE brand recorded first place. In link analysis, 'reveal,' 'reverse-running,' and 'breakthrough' appeared highly, and in keyword analysis, 'Won-i,' 'sub-character,' and 'ambassador' were prominent. In the positive-negative ratio analysis, the positive ratio reached 93.10%."

The July 2026 new idol group brand reputation analysis targeted RESCENE, Cortis, I-LIT, Kiki, Tourus, Miyao, Hatsu Hatsu, Baby Monster, Exslove, Izuna, Andable, Alpha Drive One, Long Shot, Eight, Cats Eye, Heart of Woman, Kickflip, Artemis, Aedit, Eunice, Youth Fire, Say My Name, Nine, Identity, Baby Don't Cry, Supia, Navillera, Nexzi, Unchild, Now Our Days, Neize, Bad Villain, Close Your Eyes, Candy Shop, Genius, If I, At Heart, New Bit, Kiras, VVS, Yours, Maydin, Lost, Lunite, Void, TuneX, Kibit Up, Nue-ra, Hitzis, and Estuit.

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*This content was translated by AI.