1st RESCENE, 2nd Cortis, 3rd I-LAND

*This content was translated by AI.

• New Idol Group Brand Reputation August 2026

Group RESCENE (Won, Leeve, Minami, May, Jena) shone with their presence by ranking first in the August new idol group brand reputation survey.

On the 4th, Korea Corporate Reputation Research Institute announced that it analyzed RESCENE as number one in the August new idol group brand reputation survey. The big data analyzed totaled 25,512,605 records, an increase of 11.75% from 22,830,672 records in July.

This survey was conducted by extracting new idol group brand big data from July 4 to August 4. New idol groups refer to idol groups that debuted after 2023, and their brand reputation index is calculated by measuring participation index, media index, communication index, and community index within the integrated brand category of boy groups and girl groups.

The top 30 rankings were compiled as follows: RESCENE, Cortis, I-LAND, Tours, Kiki, Miyao, Identity, Hatsu to Hatsu, Baby Monster, Izuna, Candy Shop, Alpha Drive One, Nine, Cat's Eye, Say My Name, Kickflip, Exslove, Eight, Longshot, Artemis, Eunice, Youth Sphere, Nexji, Genius, Andable, I-Dit, Lunite, Supia, At Heart, Heart of Woman.

First-place RESCENE recorded a brand reputation index of 6,777,877 with a participation index of 1,466,570, media index of 1,091,830, communication index of 2,414,351, and community index of 1,805,126. This represents a 33.46% increase from 5,078,631 in July.

Second-place Cortis recorded a brand reputation index of 4,542,33, an 8.72% decrease from 4,973,702 in July. I-LAND ranked third with 1,584,058, down 36.42% compared to 2,491,433 in July. Tours came in fourth with 1,447,697, and Kiki fifth with 1,385,044.

Koo Chang-hwan, director of Korea Corporate Reputation Research Institute, stated, "In the August 2026 new idol group brand reputation rankings, the RESCENE brand achieved first place. Analyzing the new idol group brand category, big data increased by 11.75% compared to 22,830,672 records in July. A detailed analysis shows a 10.04% decline in brand consumption, a 9.41% decline in brand issues, a 21.96% increase in brand communication, and a 27.44% increase in brand diffusion."

He added, "In link analysis for the RESCENE brand, which recorded first place in the August 2026 new idol group brand reputation survey, terms such as 'support,' 'reverse trend,' and 'number one' appeared frequently. In keyword analysis, 'Love Attack,' 'Remin,' and 'Anwoljalbu' were prominent. The positive-to-negative ratio analysis showed a positive rate of 92.58%."

The August 2026 new idol group brand reputation analysis covered RESCENE, Cortis, I-LAND, Tours, Kiki, Miyao, Identity, Hatsu to Hatsu, Baby Monster, Izuna, Candy Shop, Alpha Drive One, Nine, Cat's Eye, Say My Name, Kickflip, Exslove, Eight, Longshot, Artemis, Eunice, Youth Sphere, Nexji, Genius, Andable, I-Dit, Lunite, Supia, At Heart, Heart of Woman, Hit, Navillera, New Bit, Lost, Now Our Days, Baby Don't Cry, Kira's, Void, Nueola, If I, Close Your Eyes, Unchild, Daily Direction, Maydin, Udtangtang Girl Group, Mbio, Yours, Kibit Up, Neize, S2Uit.

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*This content was translated by AI.