* Translated by AI

Starnews

1st RESCENE, 2nd IVE, 3rd Red Velvet

Published:

Mun Wansik

*This content was translated by AI.

  • Girl Group Brand Reputation August 2026
Girl group RESCENE: Mei, Won-i, Live, Minami, Jena /Photo=Reporter Lee Dong-hoon
Girl group RESCENE: Mei, Won-i, Live, Minami, Jena /Photo=Reporter Lee Dong-hoon

'National Girl Group' RESCENE claimed the top spot in the August girl group brand reputation rankings, showcasing its unparalleled popularity.

On August 9, RESCENE secured first place based on big data analysis of girl group brand reputation released by the Korea Corporate Reputation Research Institute for August 2026. IVE took second place, and Red Velvet came in third.

The institute measured girl group brand big data from July 9 to August 9, totaling 67,613,548 entries, a 26.87% increase compared to the 53,294,296 entries recorded last July. The brand reputation index is calculated using participation index, media index, communication index, and community index. It measures positive/negative evaluations, media interest levels, and consumer engagement volume.

The August 2026 girl group brand reputation top 30 rankings are as follows: RESCENE, IVE, Red Velvet, BLACKPINK, aespa, I-LAND, I.O.I, KIKI, TWICE, LE SSERAFIM, fromis_9, OH MY GIRL, H2U, FIFTY FIFTY, HI-KISS, ITZY, IDOLS, BABYMONSTER, CATS EYE, WJSN, Kiss of Life, Apink, IZNA, Candy Shop, Mamamoo, NMIXX, Girls' Generation, Miyao, Triple S, STAYC.

Group IVE /Photo=Reporter Im Sung-kyun
Group IVE /Photo=Reporter Im Sung-kyun

RESCENE recorded a participation index of 1,014,492, media index of 231,700, communication index of 2,329,688, and community index of 2,439,652. The brand reputation index totaled 8,094,531, representing a 90.93% increase compared to last July's figure of 4,239,616.

Red Velvet achieved a brand reputation index of 4,113,926, a 165.98% rise from 1,546,676 in July. BLACKPINK reached 3,943,630 (up 3.16%), and aespa climbed to 3,093,640 (up 10.93%). Among the detailed categories, I.O.I recorded a brand reputation index of 4,404,909, up 32.68% from 3,319,975 in July.

Group Red Velvet /Photo=SM Entertainment
Group Red Velvet /Photo=SM Entertainment

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, explained: "Link analysis for the RESCENE brand revealed high frequencies of 'support,' 'communicate,' and 'advertise.' Keyword analysis highlighted 'Pretty Girl,' 'Love Attack,' and 'Remind.' Positive-to-negative ratio analysis showed a positive rate of 94.91%."

The August 2026 girl group brand reputation analysis covered RESCENE, IVE, Red Velvet, BLACKPINK, aespa, I-LAND, I.O.I, KIKI, TWICE, LE SSERAFIM, fromis_9, OH MY GIRL, H2U, FIFTY FIFTY, HI-KISS, ITZY, IDOLS, BABYMONSTER, CATS EYE, WJSN, Kiss of Life, Apink, IZNA, Candy Shop, Mamamoo, NMIXX, Girls' Generation, Miyao, Triple S, STAYC, Billlie, Young Posse, Black Swan, f(x), Kep1er, Girl's Day, YOUNGSPHERE, Weeekly, UNIS, BBGIRLS, CLASS:y, Baby Don't Cry, EXID, VIVIZ, SEYMINE, SIGNATURE, ATHEART, Heart of Woman, HITS, and Odd Youth.

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*This content was translated by AI.

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