1st: Les Sserafim, 2nd: BTS, 3rd: Lim Young-woong

*This content was translated by AI.

• Singer Brand Reputation August 2026

Group Les Sserafim has written another miracle by ranking first in the August singer brand reputation survey.

The Korea Corporate Reputation Research Institute ranked Les Sserafim first in its August 2026 singer brand reputation analysis. BTS and Lim Young-woong took second and third place, respectively.

The institute analyzed 129,484,511 pieces of singer brand big data from July 22 to August 22 to calculate consumer participation, media, communication, and community indicators. The analysis scope increased by 19.27% compared to the 100,085,663,353 items analyzed in July.

The Les Sserafim brand (Won-i, Live, Minami, Mei, Jena) was ranked with a brand reputation index of 8,577,564, combining participation index 1,600,484, media index 2,298,383, communication index 2,332,771, and community index 2,345,927. This represents a 28.26% increase from the 6,687,715 recorded in July.

BTS recorded a brand reputation index of 6,627,924, a 15.45% decrease from July, while Lim Young-woong fell to 5,297,180, down 31.80%. Cortis rose 0.45% to 4,142,587, and ATEEZ recorded 3,493,10 to secure fifth place.

The top 30 rankings are Les Sserafim, BTS, Lim Young-woong, Cortis, ATEEZ, Park Ji-hyun, BIGBANG, Psy, BLACKPINK, Lee Chan-won, IVE, Jang Han-byul, Seong Ri, Han Ro-ro, aespa, Kim Yong-bin, Hwasa, Hatsu to Hatsu, Kaddi Garden, Choi Ye-na, Stray Kids, Wooz, John Park, Akmu, Aileet, IOI, Kiki, SEVENTEEN, TWICE, and Taeyeon.

Korea Corporate Reputation Research Institute Director Gu Chang-hwan stated, "Les Sserafim, a top-of-the-top brand beloved for Love Attack, Pretty Girl, and Deja Vu, has secured first place."

The August 2026 singer brand reputation survey was conducted through big data analysis of Les Sserafim, BTS, Lim Young-woong, Cortis, ATEEZ, Park Ji-hyun, BIGBANG, Psy, BLACKPINK, Lee Chan-won, IVE, Jang Han-byul, Seong Ri, Han Ro-ro, aespa, Kim Yong-bin, Hwasa, Hatsu to Hatsu, Kaddi Garden, Choi Ye-na, Stray Kids, Wooz, John Park, Akmu, Aileet, IOI, Kiki, SEVENTEEN, TWICE, Taeyeon, Red Velvet, Bibi, Girls' Generation, fromis_9, Jo Jae-je, Sung Si-kyung, Joy, Young-tak, Woody, 10CM, Tour, Idols, Day6, Park Seo-jin, EXO, NCT, IU, Son Bin-a, Son Tae-jin, Noeul, Park Jae-beom, ITZY, Roy Kim, Baekhyun, Rise, Park Jin-young, Baby Monster, Lee Young-ji, Song Ga-in, Jang Yoon-jung, LE SSERAFIM, Sunmi, Cheongha, Jeon So-mi, Park Hyo-shin, Kang Daniel, Oh My Girl, Jang Min-ho, Jung Eun-ji, Fifty Fifty, Choi Yu-ri, Hwanhee, Ben, Alpha Drive One, Davichi, QWER, Highlight, Jannabi, Tei, Lee Mu-jin, Boy Next Door, Kang Moon-kyung, NMIXX, Cho Yong-pil, Kim Hee-jae, Swing, Lee Chang-seop, Baek Ji-young, Lee Seung-yoon, Jeokjae, Bolbbalgan Sahchun, Jung Dong-won, Yoon Ha, Kim Jun-soo, Jung Seung-hwan, Hwang Chi-yeul, Paul Kim, Heize, Baek Ye-rin, and Lee Chae-yeon.

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*This content was translated by AI.