*This content was translated by AI.
HYBE's rookie girl group TUIDE (Seo Hee, Seo Yeon, Elena, Jia, Saki, Se-a, Lee Ha-neui) has released the title track 'SUN KISS' from their debut album.
On the 24th at 6 p.m., TUIDE unveiled the music video for 'SUN KISS,' the title track of their mini-album 'TUNE & PLAY,' via HYBE Labels' YouTube channel.
The music video begins with scenes of TUIDE driving a camper van across an endless black landscape. Shimmering ripples, majestic waterfalls, and long stretches of road alternate between Iceland's vast natural scenery and its clean, quiet urban areas.
The seven members' free-spirited energy shines even brighter against the static backdrop. While they playfully interact in a tranquil village, savoring joyful moments together, they also stroll along coastlines, black sand beaches, waterfalls, and lakesides, each creating their own unique pleasures. The surreal tranquility of the scenery contrasts with TUIDE's uninhibited energy moving freely through it, crafting a distinctive atmosphere.
Moreover, nature's ever-changing moods—from clear sunshine to overcast skies, raindrops, and lightning—add a mysterious ambiance. Simple yet striking visual transitions and performances in front of buildings throughout the village contribute to unexpected, sensory-rich direction that leaves a lasting impression.
Notably, performances set against open landscapes visually expand the groove of 'SUN KISS.' TUIDE dances as if surrendering to the music while moving between oceans, green mountain ranges, roads, and cities. Soft dance lines and dynamic movements blend seamlessly with the vast scenery, clearly conveying the song's relaxed yet energetic charm. At the end of the video, candid moments of members laughing and chatting are captured like a vlog, bringing smiles to viewers.
'SUN KISS' is a 'Soultronic'-style song capturing the moment of expressing oneself with confidence in one's unique voice and sensibility. The relaxed melody atop a wild track is particularly captivating. The recurring "Ba-da ba-ba-ba" hook throughout the song delivers strong addictive appeal.
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*This content was translated by AI.
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