BTS, Entire Nation Thrilled by First Visit to Peru: "78 Billion Won Economic Impact Expected"

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Boy group BTS (BTS) drew an audience of approximately 150,000 during their first visit to Peru.

On the 7th and from the 9th to the 10th (all local time), BTS held "BTS WORLD TOUR 'ARIRANG' IN LIMA" at Estadio San Marcos in Lima, Peru, meeting with over 151,500 audience members across three days. The concert, originally scheduled for two shows, was expanded by one additional performance due to the enthusiastic response, and this show also sold out.

The audience, which filled the venue to capacity, welcomed BTS with loud cheers and group singing. The members responded with explosive energy. They expressed their affection in Spanish, saying "Los amo" (I love you), and shared their overwhelming feelings about the first encounter, stating, "Your passion is truly amazing. I wonder why we didn't come to Peru sooner." Jimin, whose birthday is approaching on the 13th, said, "I will live my life never forgetting that you have been loving us so much from the other side of the Earth," drawing a large cheer.

BTS also injected vitality into tourism and the local economy in Lima. Major institutional investors showed high interest by releasing forecasts of the economic impact they would bring even before the concert. Peru's Ministry of Commerce and Tourism (MINCETUR) projected that more than 50,000 people would visit Lima and that an economic effect of approximately 18.7 million dollars (approximately 25.1 billion won in Hanwha) would be generated in the tourism sector. The Lima Chamber of Commerce (Cámara de Comercio de Lima) estimated economic activity of up to 200 million soles (approximately 78 billion won in Hanwha). It was analyzed that consumption would expand across various fields, including ticket sales, accommodation, food and beverage, transportation, tourism, and merchandise.

Travel demand also increased significantly. Local daily newspaper El Comercio reported, based on data from ride-hailing service Cabify, that the number of calls heading to the stadium on the first performance day, the 7th, was up to 15 times higher than usual. The number of calls after the concert ended soared to as much as 48 times the normal level.

BTS will perform in Santiago, Chile, on the 14th and from the 16th to the 17th. They are scheduled to continue their South American tour by visiting La Plata, Argentina, and São Paulo, Brazil, thereafter.

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*This content was translated by AI.View Original