IVE, "Looks Can Kill" YouTube Video Ranks No. 1 in Global Trending

*This content was translated by AI.View Original

The group IVE proved its global buzz with the new song "Looks Can Kill."

According to its agency Starship Entertainment, the music video for the title track "Looks Can Kill," which IVE (An Yujin, Gaeul, Rei, Jang Wonyoung, Liz, and Lee Seo) released as a pre-release on the 19th, climbed to No. 1 in YouTube's Music Video Trending Worldwide chart immediately after its release.

It also topped charts in six countries and regions, including South Korea, Japan, the United Kingdom, France, Canada, and Brazil. It entered the top 10 in a total of 18 countries and regions, including the United States, Germany, and Australia. Including these, the video appeared on charts in a total of 34 countries and regions as of 9 a.m. on the 20th, confirming interest from music fans around the world.

The "Looks Can Kill" music video depicted IVE's new image by utilizing the conventions of superhero films. A structure that moves between inside and outside the filming set, combined with spectacular visual effects, completed a sophisticated visual aesthetic. In particular, it expanded its meaning from "IVE acting as heroes" to "IVE who are themselves heroes," clearly revealing the concept of this album.

The title track "Looks Can Kill" is an electronic dance pop song that embodies IVE's signature confidence and initiative. A catchy synth pad rhythm blends with a heavy bass and dynamic drums, delivering intense energy. The final chorus, which unfolds explosively after the bridge, adds to the song's immersion.

IVE's new mini-album "Looks Can Kill," scheduled for release on the 26th, features "Girl Hero" as another "Another Ego," following Cupid and Magical Girl. IVE, which has interpreted the message of "self-confidence" in various ways so far, plans to expand its own story and showcase new charm through this spin-off project.

Meanwhile, IVE pre-released the title track "Looks Can Kill" on the 19th and will release the eponymous mini-album on the 26th.

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*This content was translated by AI.View Original