'Jannabi Effect' Strikes Again, Jeonbuk's Match Against Gimcheon on the 17th Becomes 'Second All-Sold-Out in Club History'

*This content was translated by AI.

'The Hana Bank K League 1 2026 Round 15 showdown between Jeonbuk Hyundai and Kim Cheon (SVP), scheduled to be held at 4:30 p.m. on the 17th at Jeonju World Cup Stadium, achieved an all-sold-out status three days before the match. This marks the second time in the stadium's history that all seats have been sold out.

'Jeonbuk Club announced on the 14th that all 33,291 seats at the Jeonju World Cup Stadium for the Gimcheon match have been sold, signaling the highest attendance trend of the season.

'This is the second time in club history that a Jeonbuk home match has sold out all seats, following the Hyundai Derby against Ulsan HD on May 31 last year. At that time, 31,830 spectators filled the stadium, achieving the first all-sold-out status in the club's history. After the spectator seating was remodeled in 2022, the Jeonju World Cup Stadium's total seat count reached 34,207. Excluding non-saleable seats such as those with limited visibility and accessible seating, the actual spectator capacity is approximately 32,000 seats.

'While last year's first all-sold-out match benefited from the special circumstances of the "Hyundai Derby," this Gimcheon match carries little significance beyond being the final match before the 2026 FIFA World Cup break. Nevertheless, the number of fans attending this game exceeds double the club's average attendance this season (15,134 spectators).

'The common factor between the two all-sold-out matches is a performance by the popular group Jannabi. During last year's Hyundai Derby, Jannabi performed at halftime, while for this Gimcheon match, a concert will be held after the game concludes for the first time in club history. The title of the event is "The 3rd Half with Jannabi."

'Jeonbuk Club explained, "The post-match concert project 'The 3rd Half,' presented for the first time in the K League, is a new form of fan experience content that combines sports and entertainment. Starting with the booking of Jannabi, we have built an environment comparable to a large-scale concert, including stage production, lighting, and sound, and have devoted great effort to planning and carefully preparing so that fans can enjoy the performance with full immersion."

'In addition, Jeonbuk Club will publicly release Jannabi's setlist in advance on the day of the performance and will expand the F&B zone and food truck operations beyond usual levels. The club also plans to support the safe return of fans visiting the stadium by expanding special bus routes operated by Jeonju City.

'Meanwhile, Jeonbuk Club has gone five consecutive matches without a loss (3 wins, 2 draws), accumulating 23 points (6 wins, 5 draws, 3 losses) and ranking third. After a steep upward trend with three consecutive wins, the team's momentum has slightly slowed with two consecutive draws in recent matches. Gimcheon sits in 10th place with 14 points (2 wins, 8 draws, 4 losses). In last year's Ulsan match, which achieved the first all-sold-out status in club history, Jeonbuk won 3-1.

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*This content was translated by AI.