* Translated by AI

Starnews

Seoul Land signs official sponsorship deal with 'Smartada'... "To help the team recover"

Updated:

Park Jaeho

*This content was translated by AI.

The team arrives at the stadium wearing Smartada's calf sleeves. /Photo=Seoul Land
The team arrives at the stadium wearing Smartada's calf sleeves. /Photo=Seoul Land

Seoul Land has welcomed a reliable support team to maintain the players' performance and aid in their recovery.

Seoul Land announced on the 9th that it has signed an official sponsorship deal with 'Smartada', a specialized sports protection equipment company.

The two parties held a partnership signing ceremony ahead of their home game against Cheongju, Chungbuk, at Mokdong Stadium on the 7th. Attending the event were Woo Sang-bae, Seoul Lee Raen-deu (CEO) director, Park Sang-guk, Smartada Ma Teu-ha-da (CEO), and Choi Jin-kyung, director.

Smartada is a specialized manufacturing company that develops protection gear tailored for sports environments involving frequent movement, such as soccer and running. Through its own brand 'XMonster', it proposes a new culture that reduces physical burden before and after exercise and manages physical condition.

Under this agreement, Smartada will donate XMonster calf sleeves to the club. It is expected to help the team recover quickly after training and actual matches.

Seoul Land will grant Smartada the status of an official sponsor. The two parties plan to jointly carry out various online and offline marketing campaigns, including the production of promotional video content directly involving the players.

(From left) Choi Jin-kyung, Smartada director; Woo Sang-bae, Seoul Lee Raen-deu (CEO) director; Park Sang-guk, Smartada Ma Teu-ha-da (CEO). /Photo=Seoul Land
(From left) Choi Jin-kyung, Smartada director; Woo Sang-bae, Seoul Lee Raen-deu (CEO) director; Park Sang-guk, Smartada Ma Teu-ha-da (CEO). /Photo=Seoul Land

Park Sang-guk, Smartada Ma Teu-ha-da (CEO), stated, "XMonster is not a protection gear brand that people seek out after pain occurs, but a brand that reduces physical burden and manages condition before and after sports activities. It is meaningful to support the team in utilizing calf sleeves as part of their recovery routine through this sponsorship."

Woo Sang-bae, Seoul Lee Raen-deu (CEO) director, said, "For players enduring a long season, recovery and condition management are crucial factors directly linked to performance. We thank Smartada for making this meaningful donation to support the team's recovery. We look forward to the players showing their best performance to fans in even better physical condition."

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*This content was translated by AI.

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