Jang Won-young, Miu Miu Perfume Korean and Japanese Ambassador Appointed

*This content was translated by AI.

Jang Won-young of the group IVE became an ambassador for Miu Miu Beauty.

Miu Miu Beauty released a pictorial with Jang Won-young on April 2 and announced the selection of ambassador for Miu Miu Beauty Perfume in Korea and Japan.

In the released pictorial, Jang Won-young released her classic and trendy sensibility of Miu Miu with a neat styling matching a knit vest, shirt and skirt. In particular, in the close-up cut, he stared at the camera with perfume in his hand and naturally expressed the sensibility of the brand where sophistication and playfulness coexist, captivating global fans.

Regarding the background of Jang Won-young's ambassador selection, the brand said, "Jang Won-young is one of the most influential young icons representing the contemporary era," adding, "We chose it because it expresses modern femininity and personality at the same time and is deeply connected with the brand's unique free and custom-breaking spirit."

Jang Won-young, who has become a "MZ representative icon" with a "Lucky Vicky" mind that thinks positively in any situation, has recently served as a model for various brands such as fashion, beauty, finance, and home appliances, continuing her path as an irreplaceable "advertisement queen."

Starting with this pictorial, expectations are high for Jang Won-young's move as an ambassador who will reflect the aesthetics of Miu Miu perfume and embody a brand identity where classicality and rebellious sensibility coexist.

Meanwhile, IVE, where Jang Won-young belongs, will meet with fans from all over the world, including Asia, Europe, the Americas, and Oceania, through its second world tour "SHOW WHAT I AM," starting with Kuala Lumpur on the 4th.

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*This content was translated by AI.