Singer Sung Si-kyung receives an award!

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The liquor brand 'Kyung', led by singer Sung Si-kyung, won awards at the UK beverage competition "Great Taste 2026" with its products "Kyung Takju 12°" and "Kyung Takju Rosé 12°". The two products were recognized in a blind tasting evaluation that excluded brand and packaging information, where taste, aroma, texture, and overall quality were assessed. Mo Du (수상) was among the honored entries.

The Great Taste Awards are organized by the Guild of Fine Food, a UK-based professional institution for food and beverage. Among them, "Kyung Takju Rosé 12°" received the prestigious 2-Star "Outstanding" rating, awarded to only about 10% of all submitted entries. During judging, its color, creamy texture, fruity aroma, and balance between sweetness and acidity were highlighted as key evaluation points.

"Kyung Takju 12°" is a traditional Korean rice wine made using 100% domestic rice through conventional brewing methods. It features the natural sweetness and acidity of rice, along with a smooth and rich texture. "Kyung Takju Rosé 12°" incorporates domestically grown red rice to achieve a floral pink hue and fruity flavor profile. Sung Si-kyung personally participated in the planning and development of both products.

Previously, 'Kyung' also won awards at the international liquor competition "IWSC (International Wine & Spirit Competition) 2026". "Kyung Takju 12°" earned a Silver Medal and scored 93 points, while "Kyung Takju Rosé 12°" received a Bronze Medal and scored 87 points, securing recognition at both international competitions.

Following its recognition at Tak Ju (수상), 'Kyung' will officially launch its new product "Kyung Soju 51°" on Tuesday, the 1st of next month. "Kyung Soju 51°" is a distilled rice soju made from 100% domestic rice, double-distilled and unfiltered after cooling.

"Kyung Soju 51°" previously earned Spirit Silver and scored 91 points at IWSC before its official launch, and also won a Silver Medal at the US SFWSC 2026. 'Kyung' plans to accelerate its expansion into overseas markets such as Japan and the United States, aiming to strengthen connections with global consumers.

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*This content was translated by AI.View Original