Seo Hye-jin leads a team for SBS comeback.. Launching audition 'Band King' with "Billboard as the goal" [Official]

*This content was translated by AI.

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CreA Studio, led by Seo Hye-jin, is launching the SBS Korea-Japan band audition 'Band King'.

'Band King' is a top-tier music survival program where talented Korean and Japanese musicians with their own music and individuality form a unique Korea-Japan band that transcends borders, genres, age, career, and gender.

'Band King' features a large team including CreA Studio, PD Kim Hak-young, and composer Noh Yoon, along with the production team behind 'Super Band', which previously brought fresh shock and emotion to the band scene.

'Band King' will feature musicians who transcend genres and fields, including vocalists, guitarists, bassists, drummers, keyboardists, as well as performers of traditional Korean music, classical music, EDM, DJs, rappers, and traditional instrument players. Instruments such as the gayageum and shamisen, haegum and wadaiko, rock, EDM, classical, and traditional music will meet on one stage to create new music never seen before.

CreA Studio Seo Hye-jin (CEO) stated, "Watching Take-naka Yudai, the vocalist of the Japanese band Noble Bright who appeared on 'Korea-Japan King of Singers', achieve the miracle of selling out all concert seats, made us realize how much Korea-Japan music fans have been waiting for band music."

He further expressed his ambition, saying, "'Band King' will realistically depict the process of Korea-Japan genius musicians finding each other as musical partners, thereby portraying the emotional impact of music that is not a finished product but raw and alive, along with the musical chemistry they create."

Program chief PD Kim Hak-young said, "Through 'Super Band', I vividly felt how genius musicians blend each other's music to create something new," and showed confidence and determination, stating, "Based on the know-how accumulated through 'Korea-Japan King of Singers', we will deliver a new emotion of a different dimension through the musical blending of Korea-Japan genius musicians."

Meanwhile, recruitment for participants in the Korea-Japan band audition 'Band King' will take place simultaneously in Korea and Japan from June 10 to the end of August via the CreA Studio website. The winning team will receive a prize of 100 million won and support for a global tour concert.

The production team stated, "From Korea's Gocheok Dome to Japan's Tokyo Dome, the final destination is Billboard," and expressed confidence that "musicians with their own music and individuality will come together to become the protagonists of the strongest band that will spread across the world." They further added, "The ultimate goal is not simply selecting a winning team, but the birth of a Korea-Japan band that will succeed in the global market," and requested, "Please look forward to the emotional impact of real music that will resonate on stage and the emergence of a new music icon."

Seo Hye-jin (CEO) left SBS in 2018, moved to TV CHOSUN, and received significant attention with the 'Mistrot' and 'Mr. Trot' series. Later, as the head of production company CreA Studio, he embarked on independence, launching MBN's 'Current King of Singers' and others.

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*This content was translated by AI.