Jeon Hyun-moo's broadcast shines.. SBS tops Nagoya Asian Games ratings

*This content was translated by AI.

SBS recorded high viewership by vividly broadcasting the passionate challenges of South Korean athletes through the final match schedule of the 2026 Nagoya Asian Games.

According to Nielsen Korea, a ratings survey company, on the 4th, the broadcast of the taekwondo women's +67kg final featuring Song Da-bin on the 3rd saw SBS lead with 2.6% of households in the metropolitan area and 1.0% in the 20-49 age group, surpassing MBC (2.0% of households, 0.7% in the 20-49 age group) and KBS 2TV (1.2% of households, 0.1% in the 20-49 age group). Nationwide, it also recorded the highest viewership among the three terrestrial broadcasters with 2.3% of households and 0.7% in the 20-49 age group.

SBS continued its strong performance in archery broadcasts as well. The women's individual recurve semifinal ranked first among broadcasting channels with 2.5% of metropolitan area households, while Lee Woo-seok's men's individual round of 16 broadcast reached 1.7% of nationwide households, also ranking first. It particularly stood out in the 20-49 age group ratings, with Kang Chae-young's women's individual round of 16 match recording 0.3% in the 20-49 age group in both metropolitan and nationwide areas, and Oh Ye-jin's match recording 0.6% in the 20-49 age group in both metropolitan and nationwide areas, each ranking first in their respective time slots.

In archery, Lee Woo-seok defeated Japan's Nakani Shunji 6 to 2 in the men's individual recurve final to win the gold medal. By sweeping both the team and individual events, Lee Woo-seok achieved a double crown at the Games, shaking off the regret of having settled for silver and bronze medals in previous Asian Games individual competitions. In particular, he maintained Korea's archery pride with stable game management that never once ceded the lead, even amid the cheers of Japanese home fans. Caster Jeon Hyun-moo noted Lee Woo-seok's concentration that decided the match, stating, "It seemed to be a difference between wavering and not."

In the women's individual recurve event, Oh Ye-jin won the silver medal after a close battle with India's Kunkumani Mohod that went to a shoot-off. She led 5 to 3 in the final, getting closer to the gold medal, but unfortunately conceded victory in the final shoot-off. Commentator Im Dong-hyun evaluated Oh Ye-jin's performance, saying, "It was her first appearance at an international multi-sport event, and she calmly handled the game well."

In taekwondo, Song Da-bin won the gold medal in the women's 67kg final, capping off South Korea's last taekwondo match with a golden finish. Ahead of the final, commentator Kim So-hee highlighted Song Da-bin's strengths, saying, "She is a heavyweight but has speed. This is a real strength." In the actual match, she dominated her opponent with fast kicks and consecutive attacks. Her ability to maintain concentration until the end despite injury and pressure was notable.

In the judo mixed team event, South Korea narrowly missed out on a medal after losing to Uzbekistan in the bronze medal match. The match featuring Heo Mi-mi also remained close but did not lead to victory, and commentator Song Dae-nam expressed regret, saying, "It is too disappointing."

Meanwhile, the 2026 Nagoya Asian Games, which opened on September 19, will conclude its 16-day journey with the closing ceremony on the 4th.

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*This content was translated by AI.