SoloM Declares Future Vision of Smart Retail at 'NRF 2026' World's Largest Distribution Fair

*This content was translated by AI.

- 'Retail in Sync': Realize 'store intelligence' through data fusion beyond simple device connection

- Integrated Platform 'SSP' Unveiled... Present Digital Transformation (DX) Standards for Offline Stores

- Expand global partnership with 45-year technology heritage-intensive operation of four experience zones

SOLUM, a global retail tech leader, will participate in the world's largest distribution fair "NRF 2026 (National Retail Federation 2026)" at the Jacob K. Javits Convention Center in New York from the 11th to the 13th (local time) to unveil a number of innovative solutions that will change the future of offline stores.

Marking its 115th anniversary this year, the NRF is the world's most prestigious distribution industry exhibition held in New York every January by the National Retail Federation. More than 40,000 retail industry leaders from more than 100 countries around the world will participate, and many CEOs and decision-makers from major North American retailers such as Walmart, Target, Home Depot, and Best Buy will attend.

The NRF, called Retail's Big Show, is a key platform that determines the direction of the global retail industry that year beyond just exhibitions. The latest retail technology, AI and data analysis solutions, and store operational innovation cases are covered, and the technologies and visions announced here directly affect the investment strategies of the global distribution industry.

Through this exhibition, Solum will spread its proven technology in the European and Asian markets to the North American market and declare its evolution into an "intelligent store management platform" company that solves common challenges in the distribution industry such as rising labor costs and operational complexity.

'Retail in Sync (Retail in Sync), a key message of Solum, is a concept that creates new value by combining scattered electronic price indicators (ESL), AI cameras, digital signage, and various sensor data in stores with 'SOLUM Store Platform (SSP), an integrated platform.

If the existing store operated each equipment independently, Solum's SSP connects all the data into one organic pipeline. By maximizing the synergy that occurs when two or more different pieces of data are combined, store managers will have complete control over a single platform, from real-time inventory status to customer movement analysis and marketing optimization.

Solum will demonstrate the actual store operation scenario by organizing the booth into four theme zones so that visitors can feel the real value of "Retail in Sync."

First, in the first zone on the subject of customer experience, we demonstrate a smart beauty solution that provides customized curation by linking the skin analysis data of Vision AI with the ESL location guide.

Next, the operation efficiency zone will unveil a process that innovatively shortens the time for online order fulfillment (picking) by fusing low-power Bluetooth (BLE)-based cart location data with ESL.

In the data monetization zone, we present an optimal retail media (RMN) model by precisely analyzing store congestion and ad attention, and propose a solution to measure the actual purchase conversion rate.

Finally, in the sustainability zone, you can meet energy optimization and smart store management systems that use AI sensors to automatically control lighting and temperature and humidity according to the congestion level of each area.

Solum has accumulated wireless communication and electronic component technology capabilities for more than 45 years since it was spun off from Samsung Electronics in 2015. Self-developed Newton communication protocols and software technology are key assets that ensure seamless data synchronization even in large stores.

In addition, it has secured stable supply chains through its own production facilities in five countries, including Vietnam, Mexico, Brazil, India, and China, and global networks in 13 countries. It currently has a backlog of orders worth 2.2 trillion won and is working on a demonstration project (PoC) with major North American retailers.

"NRF 2026 will be an important stage to prove to retailers around the world the completeness of the integrated platform SSP that SoloM has built," a SoloM official said. "We will present a new standard for retail technology that does not just show technology, but simultaneously solves operational efficiency and profitability problems facing offline stores through practical values created by different data."

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*This content was translated by AI.