*This content was translated by AI.
SEASE, an Italian luxury lifestyle brand developed by Hanseong FI (CEO Kim Young-chul), announced on the 27th that it will unveil "Safari Rally_Kit" in cooperation with Italian carmaker Automobili Amos and introduce it in Korea.
The collection is a project that originated from the actual motorsport environment, and will be released only in five stores, including Seoul, Paris, Milan, Monte Carlo and Dubai, along with the official online mall.
Siz is a brand founded by Franco and Giacomo brothers from the Lorofiana family, and this collaborative collection was inspired by the African Safari Rally. Made as official clothing for the Siz Amos racing team and worn at the actual race site. It features a "retro-tech" style that modernly reinterprets the African natural environment and safari-specific atmosphere.
The "Endurance Field Jacket," a key item that reinterprets the classic heritage of safari elegance with the modernity of car design, has reinforced durability and functionality by applying laminated solar wool material to the classic design. The performance was implemented by combining motorsports and clothing through various items such as Alcantara-based "lace jacket" and Solaro fabric's "endurance suit" with UV protection.
Including the titanium watch in collaboration with UNIMATIC, L.G.It will also introduce a lineup of accessories developed with specialized partners such as R sunglasses and duffel bags.
The Endurance Rally is a stage that tests human experiences and limitations in extreme natural environments, said Franco Lorofiana, CEO of Siz. "The values of adrenaline, passion, and adventure are in line with the direction Siz pursues."
This Safari Rally Kit can be found at the Seeds store on the 7th floor of Hyundai Department Store's Trade Center branch. Following the ski kit, Siz plans to expand its presence as a lifestyle brand by expanding into tennis, motorsports, and surfing.
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*This content was translated by AI.
