* Translated by Papago

Hyundai Motor Group reaffirms plan to deploy humanoid robots to U.S. plants by 2028

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*This content was translated by AI.

Chairman Chung Eui-sun/photo courtesy of Hyundai Motor Group =
Chairman Chung Eui-sun/photo courtesy of Hyundai Motor Group =

Hyundai Motor Group Chairman Chung Eui-sun will be in Boston until 2028It has once again announced plans to introduce ImaMix's humanoid robot 'Atlas' to production plants in the United States. He also expressed his willingness to realize a human-centered philosophy through robots cooperating with humans.

In a written interview ahead of the World Economic Summit (WES) with Semafo, a U.S. online media outlet, Chairman Chung stressed that robotics and artificial intelligence (AI) play a key role in the group's future growth strategy. Noting that robotics and physical AI are important factors in the evolution of Hyundai Motor Group, he explained that he will realize this vision through robots that collaborate with humans.

Hyundai Motor unveiled its human-centered AI robot strategy at CES in January this year and announced its plan to put Atlas robots into the manufacturing process by 2028. It also announced a plan to produce up to 30,000 Atlas units a year by 2030. Chung said this approach will respond to the changing needs of customers, and robotics and AI will play an increasingly important role in manufacturing innovation and providing top-quality products.

[Seoul = Newsis] At CES 2026 Hyundai Motor Group Media Day held at the Mandalay Bay Convention Center in Las Vegas on the 5th (local time), Boston Dynamics Ayah Durbin, Humanoid Application Strategy Director, Boston Dynamics Jack Zachkowski, Atlas Development Director, announced. (Photo = Courtesy of Hyundai Motor Group) 2026.01.06. photo@newsis.com *No resale and DB / Photo = Ryu Hyun-joo
[Seoul = Newsis] At CES 2026 Hyundai Motor Group Media Day held at the Mandalay Bay Convention Center in Las Vegas on the 5th (local time), Boston Dynamics Ayah Durbin, Humanoid Application Strategy Director, Boston Dynamics Jack Zachkowski, Atlas Development Director, announced. (Photo = Courtesy of Hyundai Motor Group) 2026.01.06. photo@newsis.com *No resale and DB / Photo = Ryu Hyun-joo

Regarding geopolitical uncertainty, it said that it is responding by a strategy that promotes global expansion and localization at the same time. He explained that he is responding to changes based on flexibility and resilience at a time when the global market is gradually segmented.

He also emphasized the importance of the U.S. market. Noting that the U.S. market, which has invested $20.5 billion over the last 40 years, is a key foundation for Hyundai Motor Group's long-term resilience and sustainable growth, Chung said he plans to invest a total of $26 billion by 2028 to strengthen his long-term growth base.

Semafo, meanwhile, is a media start-up founded in 2022 by Justin Smith and Ben Smith that hosts annual business forums in the United States. Chairman Chung is also serving as an advisory panel for Semafo WES.

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*This content was translated by AI.

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