* Translated by AI

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"War Against Rumors"... BYD Heavily Punishes Multiple Influencers Spreading Defamatory Content

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Kim gyeong-soo

*This content was translated by AI.

Influencers who criticized BYD / AI Image
Influencers who criticized BYD / AI Image

BYD (BYD), China's largest electric vehicle and battery manufacturer, has won consecutive lawsuits against domestic influential automotive influencers who spread false content targeting its brand and engaged in malicious defamation.

According to foreign media and industry sources, BYD's legal team recently announced the final and first-instance victory results of lawsuits filed against vehicle-focused one-person media accounts that defamed the company via its official social media platform (Weibo). Through this legal sweep, the total compensation and fines collected by BYD from the influencers amount to $88,050 (approximately 124 million won).

The creators targeted in the lawsuits primarily spread malicious content on social media that distorted key technologies of BYD electric vehicles, such as battery cell architecture and performance metrics, or intentionally manipulated the company's sales performance and financial data. During the trial, BYD systematically analyzed and verified actual vehicle operation data logs to refute the influencers' false claims and submitted them as evidence to the court.

The Chinese court imposed severe liability on them. The court ordered the influential automotive account "Tiger Wolf Talks Cars" to publish a formal apology and pay approximately 47.5 million won (210,000 yuan) in damages. Additionally, accounts "Zhengren Talks Cars" and "Solid-State Battery Is Coming," which spread commercial defamation and baseless rumors, were each fined approximately 22.6 million won (100,000 yuan). Numerous other influencers, including the account "Xiaowei Doesn't Know Cars," which raised suspicions of corporate accounting fraud and sales scams, could not escape fines amounting to tens of millions of won.

Meanwhile, BYD has emerged as the company among Chinese electric vehicle brands that has taken the strongest legal action against one-person media. The cumulative amount of claims filed in lawsuits alone reaches $1.02 million (approximately 1.56 billion won).

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*This content was translated by AI.

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