Red Ginseng, K-Representative Red Ginseng Certified

*This content was translated by AI.

'Red Ginseng' has ranked first in the global retail market for both ginseng and red ginseng brands, as well as herbal DS (herbal health supplements) brands, for 12 consecutive years according to Euromonitor International's data.

According to Euromonitor's 2025 report, Red Ginseng's share of the global ginseng and red ginseng retail market reached 44.3% (based on 2024 sales), securing the top position. This marks the 12th consecutive year since data collection began in 2014, representing an increase from its 40.4% share recorded in 2020.

Red Ginseng not only leads in the ginseng and red ginseng brand category but also holds a 3.5% market share in the broader 'Herbal DS' brand segment, maintaining its number-one ranking for 12 consecutive years and affirming its status as a leading global comprehensive health food brand.

As global interest in health continues to rise, red ginseng has gained popularity not only among consumers seeking daily health management but also as a preferred gift for family and friends during holidays such as Chuseok (Korean Thanksgiving) and other special occasions. It is well known that many consumers in South Korea, China, the United States, and Southeast Asia choose Red Ginseng products as gifts for festivals and commemorative days.

The reasons behind Red Ginseng's ability to lead the global market in health functional foods include its 127-year history and tradition in the red ginseng industry, combined with continuous scientific research on efficacy and relentless product development aligned with current trends. Additionally, through exports to over 40 countries worldwide, including the domestic market, Red Ginseng has expanded its distribution channels and consumer touchpoints, promoting a culture of health.

Representative brands such as 'Hong Sam Jeong', 'Hong Sam Tone', and 'Hwa Ae Rak', which have been cherished for decades, alongside newly developed products like 'Everytime' and 'Cheon Nok' that address consumers' needs for convenience in consumption and innovative health ingredients, have established themselves as leading brands.

Red Ginseng has expanded its presence to over 40 countries worldwide, including South Korea, based on rigorous quality control from soil management to final product, and a diverse portfolio of products tailored to consumer needs and trends. Domestically, it operates through more than 1,100 offline stores, online channels such as the Red Ginseng Mall, and partnerships with various retailers including Olive Young and convenience stores, thereby broadening consumers' choices.

In a phone interview with this newspaper, a KGC representative stated, "Through Euromonitor, a leading global certification body, we have once again demonstrated Red Ginseng's excellence and competitiveness not only in the domestic market but also globally."

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*This content was translated by AI.