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From Jeep to Peugeot… Stellantis Takes a "Head-On" Approach with Online Store Sales

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Peugeot
Peugeot

Stellantis Korea announced on the 7th that it will begin full-scale online sales of all Peugeot models through its official Naver store. The online sales target includes the entire lineup currently sold in South Korea, including the Mo Del-eun (CEO) SUVs 3008 and 5008 Smart Hybrid, as well as the crossover 408 and hatchback 308.

In August, Stellantis Korea introduced its first online sales initiative by exclusively selling a limited-edition model based on the Wrangler Rubicon, the "Wrangler Goldilocks Edition," to only 30 customers in South Korea via its official Naver store.

Consumers can access the official Naver store to accurately review detailed vehicle information, pricing, and purchase conditions at a glance, and easily reserve a vehicle by paying a reservation fee of 1 million won. After completing the reservation, friendly and prompt consultation, as well as vehicle delivery and registration procedures, are handled in a one-stop manner through an assigned official dealer. The same terms and official benefits apply anywhere in the country, regardless of region or dealer affiliation.

To commemorate its entry into the official Naver store, Peugeot is offering a dedicated purchase program for online customers. An additional support of 1 million won is applied to all models compared to offline purchases, and customers can receive up to 8.2 million won in support depending on the model when utilizing the program from Hana Capital, its official financial partner. Specifically, the 3008th Smart Hybrid is available from 38.76 million won with up to 6.23 million won in support, while the 5008th GT Smart Hybrid is sold for 54 million won with 1.9 million won in support. The 408 Smart Hybrid is available from 36.1 million won with up to 8.2 million won in support, and the 308th Smart Hybrid can be purchased from 32.6 million won with up to 7.8 million won in support.

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*This content was translated by AI.

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