Kim Hye-yoon, the Queen of Horror's Majesty... 'Sal-mok-ji' Surpasses Break-even Point by Three Times [Star Issue]

*This content was translated by AI.

The movie 'Sal-mok-ji', starring actress Kim Hye-yoon, has surpassed its break-even point and achieved three times the profit. Kim Hye-yoon performed the 'Queen of Horror' ceremony.

The movie 'Sal-mok-ji' broke through 2.4 million cumulative viewers on the 2nd, achieving profits exceeding three times the break-even point of 800,000 viewers.

Previously, 'Sal-mok-ji' demonstrated its power by reclaiming the number one spot from the movie 'The Devil Wears Prada 2' in just one day on the 1st. Amid this, it has broken through 2.4 million viewers, showcasing the power of Korean horror.

Amid this, Showbox also released photos and videos of the cast of 'Sal-mok-ji' gathering together to participate in Kim Hye-yoon's 'Queen of Horror' ceremony.

Kim Hye-yoon is seen smiling happily while wearing a 'Queen of Horror' sash, similar to a Miss Korea contestant.

'Sal-mok-ji' is a horror film about an unidentified figure appearing in the 'Sal-mok-ji' road view, and the filming crew heading to a reservoir for reshoots encountering something in the dark, deep water. Despite being limited to only 12% of the total screen count, 'Sal-mok-ji' recorded a high seat sales rate of 37%. Its popularity has grown with the influx of 10- and 20-something audiences who visit theaters with friends after midterms to relieve stress and share empathy.

The director and cast of 'Sal-mok-ji' have been continuously communicating with horror fans, including meeting with audiences through a box office thank-you event on the 1st, Labor Day, to fulfill their pledge of breaking through 1.6 million viewers.

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*This content was translated by AI.