*This content was translated by AI.

Tom Holland's 'Spider-Man: Brand New Day' grossed $927 million (approximately 1.3254 trillion won) at the global box office last weekend (local time), securing the second-highest opening weekend score of all time. This follows the 2019 film 'Avengers: Endgame,' which set a record of $1.22 billion, making it the second-largest opening in history. In North America, the film earned $355 million, ranking as the second-best opening weekend after 'Endgame' ($357.1 million, unadjusted for inflation). According to The Hollywood Reporter, preview ticket sales on the day before release alone reached $72 million, surpassing the previous record of $60 million set by 'Endgame.'
According to Variety, China led international markets with $121 million in earnings, followed by the United Kingdom ($49 million), Mexico ($38.3 million), and South Korea ($25 million). The film also broke domestic opening records in countries including France, India, and Brazil. Unlike the previous installment 'No Way Home,' which was denied screening approval in China, this film opened smoothly there, contributing significantly to its box office success.
Kevin Feige, head of Marvel Studios, praised the performance as "truly remarkable." Tom Rothman, chairman of Sony Pictures Entertainment, noted that the film's themes of friendship and the value of human connections resonated with audiences across all generations. On Rotten Tomatoes, the film received a critic rating of 90% and an audience score of 98%, matching its box office success with critical acclaim.
The North American box office recorded its highest-ever weekend gross (approximately $430 million) thanks to the simultaneous strong performance of 'The Odyssey,' which was in its third week of release. Analysts suggest that the presence of actors such as Tom Holland, Zendaya, and John Boyega in both films helped expose 'The Odyssey' audiences to its trailers naturally, boosting its box office appeal.
Domestic box office performance has been explosive. According to the integrated ticketing system of the Korean Film Council, the film released on the 29th last year drew 825,968 viewers in a single day on the fifth day of release (the 2nd), accumulating a total of 3.384 million viewers. It surpassed 2 million viewers and reached 3 million within just one day, achieving this milestone two days faster than 'The Moon,' which attracted 11 million viewers before reaching the 3rd million mark. After setting the highest opening weekend score of the year on its first day, the film has continued to break records for the shortest time to reach 1 million, 2 million, and now 3 million viewers.
This is the fourth installment in the series, depicting Peter Parker, whose identity was forgotten by the world after 'No Way Home,' once again facing threats. Zendaya returns as Parker's love interest, MJ. Greg Durkin, CEO of box office analysis firm Inkt Insight, analyzed that the film's themes of loneliness and relationship recovery particularly resonated with young American audiences.
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*This content was translated by AI.




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