BLACKPINK is finally making a comeback as a whole group..YG's "The best moment that can't be reversed"

*This content was translated by AI.

Girl group BLACKPINK will meet with fans with a unique promotion linking downtown Seoul to celebrate the release of its third mini album "DEADLINE."

YG Entertainment, the agency, announced on the 27th that it will hold "BLACKPINK 3rd MINI ALBUM [DEADLINE] HOURGLASS TOUR" from March 1 to 9.

The promotion will be operated at a total of four stores, including The Sesame Hapjeong, Soundwave Yeongdeungpo Times Square, Musinsa Standard Seongsu, and KTaun4U COEX. If the four bases are connected around the National Museum of Korea, the shape of an hourglass is completed, and the concept of the album name "DEADLINE" is spatially embodied to add meaning.

If you purchase an album at each store, you will receive stamps and exclusive image perks for each store. In addition, after collecting all four stamps, a special reward consisting of a poster set and an hourglass stand will be presented at the visit, regardless of the store. Online and offline purchase benefits are the same, but they are paid twice as much offline and you can participate in the stamp tour.

YG said, "It is a project designed so that fans can experience the message and symbolism contained in 'DEADLINE'," adding, "It will be a special journey to complete the hourglass in downtown Seoul."

BLACKPINK released its third mini album "DEADLINE" at 2 p.m. on the 27th (Korea time). A total of five tracks are included, including the title song "GO", the pre-released song "JUMP", "Me and my", "Champion", and "Fxxxboy". YG said, "Like the title 'DEADLINE', it will be an album filled with 'the best moments that cannot be reversed' and 'the brightest present of BLACKPINK at this moment.'

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*This content was translated by AI.