Suddenly, 'It's Me' appears... ILLIT, viral with parody, reaches No. 26 on U.S. 'Billboard 200'

*This content was translated by AI.

Girl group ILLIT has achieved a career high.

According to the latest U.S. Billboard charts released on the 12th (local time) for the week of May 16, ILLIT's (Yun-a, Minju, Mok, Wonhee, Iroha) fourth mini-album 'MAMIHAPINATAPAI' entered the 'Billboard 200' at No. 26. This marks their fourth consecutive chart entry following their first mini-album 'SUPER REAL ME' (No. 93), second mini-album 'I'LL LIKE YOU' (No. 94), and third mini-album 'bomb' (No. 171).

In the detailed charts, ILLIT's presence is even more prominent. 'MAMIHAPINATAPAI' topped the Billboard 'World Albums' and 'Top Dance Albums' charts and ranked third on 'Top Album Sales'. The title track 'It's Me' placed eighth on 'World Digital Song Sales', 55th on 'Global (Excluding U.S.)', and 104th on 'Global 200'. Based on these achievements, ILLIT secured No. 26 on Billboard's 'Artist 100' and No. 1 on 'Emerging Artists'.

The enthusiasm of music fans toward 'It's Me' is growing increasingly intense. Known for its irreplaceable addictiveness and spreading by word of mouth, the song reached the top of major domestic real-time charts as of the previous day (12th), including No. 1 on Bugs, No. 2 on Flo, No. 3 on Genie, and No. 4 on Melon's 'Top 100'. Additionally, it climbed to No. 2 on the Korean YouTube 'Weekly Popular Songs' chart (for the period of May 1–7), proving its mainstream trend. On Apple Music's 'Today's Top 100' global chart, it debuted at No. 88 (as of May 4) and has been climbing the ranks daily, reaching No. 27 (as of May 11).

'It's Me' is gaining widespread popularity by creating unexpected memes with its catchy melody that stays in your head. Boom, the MC of tvN's 'Amazing Saturday', sparked the trend. He hummed the familiar Korean folk slogan "If you don't come out, we'll come in" to the beat of 'It's Me', and this scene has received a positive response, with signs of a challenge emerging.

An advertisement parody video of 'It's Me' released on ILLIT's official YouTube channel the previous day has become a hot topic among users. The 6- to 15-second video, featuring the members suddenly appearing in ordinary daily life and shouting 'It's Me', is providing laughs and spreading rapidly across various social media platforms.

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*This content was translated by AI.