*This content was translated by AI.

Singer Lee Chan-won's music video for "When the Buckwheat Flowers Bloom" has surpassed 13 million views.
The music video, released on Lee Chan-won's official YouTube channel on October 7, 2021, exceeded 13 million views as of June 10.
"When the Buckwheat Flowers Bloom" is one of the double title tracks from Lee Chan-won's debut album, "..Gift," and was created based on the short story "When the Buckwheat Flowers Bloom" by author Lee Hyo-seok.
The song conveys a sorrowful longing for a departed lover. Based on regrets and remorse for not treating the lover well enough while they were alive, it expresses the yearning and desire to see the departed lover through Lee Chan-won's signature mid-to-low range voice and emotionally compelling sensibility.
In the lyrics midway through the song, "My love, who promised eternity by linking pinky fingers, where are you now?" the sorrow of a love that seemed eternal has vanished is revealed. The voice is layered over the lyrical melody created by piano and guitar, emphasizing the emotion of sadness.
At the end of the song, the line "Please come out to meet me" is sung almost as a whisper, further conveying the longing for the departed lover.
Meanwhile, Lee Chan-won continues to communicate steadily with fans through various broadcasts and events.
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*This content was translated by AI.
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