'Control Center' Website Launches.. NCT 127 Kicks Off 'BLINGY' Promotion in Full Swing

*This content was translated by AI.

Boy group NCT 127 officially launches the promotion for their seventh full-length album, "BLINGY."

On the 24th at 6 p.m., NCT 127 will release their seventh full-length album "BLINGY" through various online music platforms. Based on the main slogan of this campaign, "CALL 127," the group presents a storytelling concept portraying them as "Seoul's problem solvers" who gather in response to fans' calls, forming a perfect "one team" with both members and fans.

NCT 127 plans to roll out diverse online and offline promotions for this purpose. On the 3rd at midnight, they opened the promotional website for their seventh full-length album "BLINGY," designed under the concept of a "Control Center" that allows fans to view all online and offline promotions at a glance, offering them a unique immersive experience.

This website expresses fan access as equivalent to calling NCT 127. Visitors can enjoy behind-the-scenes photos from teasing content and are expected to feel special fun by clicking the "CALL 127" button within the site to listen to members' voices, simulating communication with NCT 127.

On the 3rd, NCT 127 released trailers <Call 127> Episodes 1, 2, and 3 via their official YouTube channel. The videos depict mysterious call signals beginning to reach Haechan, Jaehyun, and Yuta in their ordinary daily lives, heightening curiosity about the story that will unfold next.

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*This content was translated by AI.