*This content was translated by AI.

HYBE's rookie girl group TUIDE (Seo-hee, Seo-yeon, Elena, Jia, Saki, Se-a, Lee Ha-neui) was selected as the model for KT's iPhone advertising campaign less than a month after their debut, highlighting their presence as a "top-tier rookie."
KT explained the selection background, stating, "TUIDE, a rookie girl group from HYBE at the center of trends, will bring fresh energy to the KT iPhone ad campaign with its energetic charm." TUIDE has garnered positive responses for its distinct musical style and stage capabilities, with its relaxed and stylish atmosphere and the individuality of its seven members cited as key strengths.
TUIDE's mini album [TUNE & PLAY] sold over 110,000 copies in its first week since release, entering the top 10 for debut albums by girl groups in history. The title track "SUN KISS" reached sixth place on Melon's "Hot 100" (within 30 days of release), second place on Apple Music's "Today's Top 100: South Korea," and 14th place on Spotify's "Daily Top Songs" in South Korea, while all album tracks also entered major domestic music charts.
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*This content was translated by AI.
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