Korea Professional Football Federation publishes "2025 White Paper on Social Contribution Activities."

*This content was translated by AI.

The Korean Professional Football Federation announced on the 4th that it has published the "2025 K-League Social Contribution Activity White Paper."

Since 2018, the Federation has published a white paper every year that systematically organizes various social contribution activities and related statistical data of the K League. This white paper comprehensively contains the achievements and major cases of social contribution activities conducted by the K League and 26 clubs in 2025.

The "2025 K-League Social Contribution Activity White Paper" consists of ▲ K-League Social Contribution Vision, ▲ K-League Assistance Foundation, ▲ Overview of 2025 K-League Social Contribution Activities at a glance, ▲2025 K-League Green Winners and Love Sharing Awards, and ▲ Social Contribution Activities and Best Practices by Club.

Throughout 2025, the federation and K-League clubs conducted a total of 3,339 social contribution activities, delivering warmth to 449,673 beneficiaries. This is a 30% increase in the number of activities and a 14% increase in beneficiaries compared to the previous year.

By field, health activities such as soccer classes and physical activity programs accounted for the largest proportion, and local community support activities steadily expanded. In particular, as cooperation with educational institutions increased, social contribution centered on the school field was further strengthened, and the beneficiaries were further diversified through the expansion of women's participation programs.

The white paper also introduced representative social contribution cases of Daejeon Hana Citizen, who won the K-League Green Winners Award and the K-League 1 Love Sharing Award at the 2025 K-League Awards, and Seongnam FC, which won the K-League 2 Love Sharing Award.

Daejeon led eco-friendly social contributions by operating all K League 1 home games as "carbon neutral practice soccer games," and contributed to expanding the base of local soccer through Hana Dream School and Daejeon Love Club. Seongnam has been steadily running a soccer clinic "Soccer Introduction" for adult women since 2017, and has continued to carry out programs that allow various ages and genders to participate, including Seongnam Future Education, Children's Health Walking Competition, and Youth Soccer Club Competition.

In addition, major social contribution activities promoted by the Federation and the K-League Association with K-League partners were also included in the white paper. Representatively, Hana Financial Group, the "Alive CAST" campaign, which provided audio broadcasts of K-League games for the visually impaired using AI technology with fruit of love, ▲PlayONE Cup, where the disabled and the non-disabled become one with soccer, ▲119 Heroes Football Day, which cheered firefighters and their families with HD Hyundai Electric, ▲ Green Kick Off, an environmental campaign to respond to the climate crisis, and ▲ Life Sharing Campaign to improve awareness of organ and tissue donation were introduced.

In addition, the white paper also included player support projects such as ▲ Next Play, a program to support career transformation for retired players promoted by the K League Association, legal education for ▲ K League players, and ▲ Medical Assistance, a youth injury prevention program in which the team's doctor directly participates.

Meanwhile, the "2025 K-League Social Contribution Activity White Paper" was produced with financial support from the Ministry of Culture, Sports and Tourism and the National Sports Promotion Agency. The white paper will be distributed to each club and related organization, and it can also be downloaded through the official K-League website and the K-League Association website.

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*This content was translated by AI.