[Official] "Fan Support Remains Solid Despite Fluctuating Performance": SSG Landers Surpasses 1.2 Million Spectators for Second Consecutive Year! Incheon's Baseball Popularity Continues for Fourth Straight Year

*This content was translated by AI.

Despite fluctuations in performance, the baseball fever in Incheon has not cooled. The Incheon-based professional baseball team, the SSG Landers, surpassed 1.2 million spectators for the second consecutive year, once again confirming their solid fan base.

SSG officially announced that they surpassed 1.2 million cumulative spectators this season during a home game against the LG Twins in the 2026 Shinhan SOL KBO League regular season, held on the 1st at Incheon SSG Landers Field.

Having recorded 1,198,121 cumulative spectators through the previous day (September 30), SSG sold 13,873 seats through advance ticket sales alone on this day to surpass the 1.2 million mark. This marks their second consecutive year of achieving over 1.2 million spectators, following last year's total of 1,281,093.

The pace is also the same as last year. Following 2025, SSG surpassed 1.2 million spectators in just 69 home games this year as well. The average attendance per game this season is 17,620, which is actually higher than last year's figure of 17,376 for the same number of games.

The trend of increasing attendance over the past few years is also notable. SSG opened the era of one million spectators for the first time since their founding with 1,068,211 in 2023 and increased the record to 1,143,773 in 2024. Last year, they recorded 1,281,093, setting a new club record for the highest attendance ever. This year as well, they achieved one million spectators for the fourth consecutive year after just 58 home games, reaching the milestone during a game against the Hanwha Eagles on August 27. This is a first for any professional baseball team based in Incheon.

Particularly significant this year is that the trend of increasing attendance continued despite the team's performance fluctuating significantly in the first half of the season. SSG, which at one point dropped as low as ninth place due to the collapse of its starting pitching rotation and a 13-game losing streak, maintained a run of sold-out games even in the mid-season. In mid-July, they had already achieved their 15th full house of the season, recording an average attendance higher than last year's.

The club's consistent expansion of fan experiences has also been a pillar of its popularity. SSG has positioned "Fan Experience Innovation" as a core value this season, expanding fireworks displays from being centered on Saturdays to every other Wednesday, and regularizing night market events at the Frontier Plaza on Fridays and Saturdays. They have dispatched cheering squads to all away games to increase touchpoints with fans even outside their home stadium.

During the season, they have continuously held mascot days, concerts, and fan signing sessions. In July, they hosted an in-house event involving Futures League players, allowing fans to meet not only first division players but also promising prospects.

SSG will continue to hold events for fans in their remaining home games. On the 1st against LG, they are running a "Landers Land Reopening" event, and on the 7th against the NC Dinos, they will open a "High Rookie Day" where 2027 rookie players will greet fans for the first time.

<© STARNEWS. All rights reserved. No reproduction or redistribution allowed.>

*This content was translated by AI.