“The championship waited 12 years” becomes a newspaper souvenir... Samsung fans’ desire to buy is ignited, with high-priced resale on secondhand sites

*This content was translated by AI.View Original

The Samsung Lions have reclaimed the championship trophy after a full 12 years. For fans who had eagerly awaited this moment, everything that can serve as a memento has become a souvenir. Newspapers, whose circulation has noticeably declined compared to the past, are among them.

Samsung defeated the KT Wiz 4 games to 1 on the 8th, securing their status as the champion of the 2026 Shinhan SOL KBO Postseason Korea Series.

Subsequently, sports newspapers and other publications that gave special coverage to this news became scarce. Posts seeking these newspapers flooded social networking services (SNS), and posts selling them for 100,000 won—100 times the regular price—were even observed.

Professional baseball, which has entered an era of 12 million spectators for two consecutive years, is also experiencing a souvenir boom. For fans, everything related to their supporting team has become a souvenir.

For Samsung fans who tasted victory after 12 years, newspapers that gave special coverage to the event were no exception. Posts describing how they scoured convenience stores and street stalls to find them plastered online, and some reported that despite their efforts, all copies had sold out and they could not buy any.

Fans who luckily found a newspaper also continued to search for different editions to purchase.

One Samsung fan said, “I barely managed to find today’s Samsung newspaper after searching high and low,” adding, “It wasn’t available at convenience stores, and I called distributors but they said they didn’t have any.” Another fan reported, “Salespeople even asked why we were looking for it so desperately.”

On secondhand sites, posts requesting sales are still being uploaded, and individuals selling them at high prices of 20,000 won or 10,000 won have been observed. There was even a listing offering a single copy of a sports newspaper for 100,000 won.

Among fans, movements to exchange these newspapers also emerged. One internet user posted an offer to barter their own collected newspaper for another edition.

In tandem, there were also fans looking for commemorative newspapers from the time of the LG Twins’ Korea Series championship in 2023. At that time, Sports Seoul produced an additional 1,000 reprinted copies and distributed a total of 2,000 copies, including special editions featuring pages from the 1994 championship.

This time as well, Maeil Shinmun, a newspaper in the Daegu region, is running an event gifting one copy of a championship commemorative newspaper to each fan, and Ilgan Sports plans to sell a special edition through its smart store starting from that day.

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*This content was translated by AI.View Original