[Official] 'Tennis Legend' Lee Hyung-taek finally makes a new start... "A reliable partner"

*This content was translated by AI.

'The legend of Korean tennis' Lee Hyung-taek has joined hands with KHS Agency to officially expand his activities as a sports entertainer (sports + entertainer).

KHS Agency (hereinafter referred to as KHS) announced on the 13th that it has signed an agency contract with former Korean national tennis representative Lee Hyung-taek. Through this contract, KHS plans to actively support Lee Hyung-taek's activities in a wide range of fields, including appearances in broadcasts and content, advertising, lectures, and global projects.

Lee Hyung-taek is an unparalleled figure in the history of men's tennis in Korea. During his active career, he achieved a world ranking of 36th in ATP singles and won an ATP Tour singles title in 2003, setting monumental records that elevated the status of Korean tennis on the global stage. Even after retirement, Lee Hyung-taek has continued to shine in various broadcast programs, including sports variety shows, leveraging his unique cheerful and approachable character and unmatched expertise, solidifying his position not just as a sports legend but also as a popular sports entertainer.

A KHS representative stated, "Lee Hyung-taek is an artist who possesses not only the overwhelming career and professionalism of a sports hero but also the approachable charm he has accumulated over many years while connecting with the public." He added, "We will provide unwavering support to ensure that Lee Hyung-taek's value can create synergy across diverse fields such as broadcasting, advertising, content, and lectures, going beyond his identity as a former athlete."

Lee Hyung-taek expressed his feelings, saying, "I am delighted to be working with KHS, a reliable partner. In the future, I hope to communicate more deeply with the public through expanded activities in a wider range of fields, including various new projects linked to the tennis and sports industries."

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*This content was translated by AI.