Why BTS Jimin appeared in the explanation of the word 'parasocial'

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BTS's Jimin made a surprise appearance in a global infographic introducing a newly added word to a major American dictionary, drawing attention.

Pictoline, a Spanish-language visual information media based in Mexico, recently shared news that 1,400 new words were added to Merriam-Webster, one of the United States' most representative dictionaries, through visual content.

Pictoline is known for its content that clearly introduces the latest social and cultural trends and newly coined terms. This time, it covered the concept of 'PARASOCIAL (파라소셜, parasocial)', describing a psychological phenomenon where individuals feel intimacy toward someone they have never met in person as if they were in an actual relationship, focusing on the special bond between celebrities and their fans.

To illustrate this concept, the infographic featured a character resembling Jimin with long blonde hair wearing a black jacket labeled 'JIMIN', shown at a wedding ceremony, expressing the psychological intimacy between celebrities and fans.

Pictoline added an explanation: "The bond you feel with that celebrity, but they don't even know you exist," intuitively and wittily explaining the meaning of 'parasocial'.

Since life-sized figures of Jimin have previously become a topic of discussion when appearing at fans' birthday parties or weddings, this scene evokes real-world fandom culture.

Jimin, who possesses a global fanbase, is noteworthy for appearing in an infographic explaining the relationship between celebrities and fans, going beyond being just a celebrity, and being utilized in global content, once again demonstrating his presence within global pop culture.

Meanwhile, BTS's 'BTS WORLD TOUR ARIRANG', which began last April, drew 2,314,140 attendees across 38 performances, recording the highest revenue among all worldwide tours conducted during this period. BTS is set to begin its South American tour on October 2 in Bogotá, Colombia.

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*This content was translated by AI.View Original