ATBO Joins '2023 AAA'

ATBO successfully completes first single activity → Joins '2023 AAA'...'Global Rookie'

Group ATBO finished its first single album 'MUST HAVE' activities with positive reviews.

ATBO ended the official album promotions for the title song 'Must Have Love' of its first single album 'MUST HAVE' with the final performance of SBS' 'Inkigayo' on the 10th, and continued activities for about two weeks. Successfully completed.

ATBO, who made a surprise comeback with their first single 'Must Have' on the 27th of last month, continued their activities for about two weeks with the bright energy-filled title song 'Must Have Love' and was loved by global fans. In particular, the official music video for the title song 'Must Have Love' showed a rapid increase in views immediately after its release, exceeding 20 million views, demonstrating ATBO's powerful growth.

In addition, ATBO is focusing the attention of global fans by conducting its own challenge campaign centered on various SNS short-form channels such as TikTok, a global short-form platform, YouTube Shorts, and Instagram Reels. The new song challenge '#MHL_Challenge' and '#S2_Challenge', featuring famous stars such as Seventeen's Hoshi, comedian Yoon Hyeong-bin, and Future Boys, continues to be a sensation, surpassing 7 million views in total as a TikTok hashtag.

Thanks to such positive reviews from fans, ATBO held a mini fan meeting immediately after recording the music broadcast on the 9th, and met with fans in person to express their gratitude. 

Afterwards, the members expressed their feelings, "Thank you very much for always supporting and waiting for us. Thanks to Boat (official fandom), we were able to successfully complete the promotions for our new song 'Must Have Love'. We hope you have a fun time next time. We will work hard to show you better music and a lot of cool images in the future. Thank you for always supporting me and We love you, Boat," thanking the fans for their enthusiastic support during the two-week promotion period. 

Meanwhile, ATBO, who successfully completed the official recording activities for his first single album 'Must Have', will attend the '2023 Asia Artist Awards in the Philippines (2023 AAA)' to be held on the 14th, and will attend the '2023 Asia Artist Awards in the Philippines (2023 AAA)' to be held on the 14th. We plan to continue communicating with fans through various contents, including activities.

Written by Lee Gyeong Ho

Translated by Lee So Yun