On the midnight between the 12th and 13th, IU's agency EDAM Entertainment officially uploaded a teaser video for the music video of "Shh..," a track from IU's 6th mini album "The Winning," on its official SNS channels.
The teaser, released on that day, starts with the letters "SHH.." appearing on a red background. IU is seen with short black hair, looking upwards with a certain expression.
Following this, a scene featuring Tang Wei leaning on a car window while staring outside appears. The screen transitions to black and white, showing the two characters opening a wooden floor under what seems to be a space within a house, with the subtitle "THERE WAS A SONG" appearing.
At the end of the video, IU gazes into the camera, ending with the phrase "The name is Shh," intensifying the curiosity of the listeners.
Despite its short duration, the teaser captured an elegant and sophisticated mood, as well as the aura of the characters. The dynamic exchange of glances between the two became a hot topic. Especially, the participation of Tang Wei, who has been recognized for her acting in numerous works and won awards such as the Best Actress at the 43rd Blue Dragon Film Awards in 2022 and the Best Actor at the 59th Baeksang Arts Awards in 2023 for the film "A Decision to Break Up," as well as her active role on the global stage, added to the excitement.
Tang Wei's appearance in a domestic music video is a first. The anticipation is high for the performances of the two in the music video.
Tang Wei, through IU's agency, expressed, "The reason for my appearance is simple. I like the artist IU. Like others, I also appreciate IU's talent, personality, and songs. Although it's my first time appearing in a music video during my entertainment career, I was happy to work with IU, and I learned a lot on set."
What further aroused curiosity were the characters of the two in the music video. After the music video shoot, Tang Wei mentioned, "IU played both the role of my mother and friend, which was a very interesting dynamic." This raised expectations for the story the two will portray.
The track "Shh.." garnered attention when it was revealed that roller coaster member and singer-songwriter Jo Won Sun, along with NewJeans member Hyemin, would be featuring, and someone with a question mark would be handling special narration. Additionally, with director Hwang Soo Ah, who collaborated with IU on the music videos for "Outside the Time" and "Coincidence," and writer Kim Ji Hye directing, the anticipation for the music video and mini-album soared, as the Avengers united their strength.
Meanwhile, IU's new mini-album "The Winning" will be released through major online music sites on the 20th at 6 p.m., and the full version of the music video for the track "Shh.." will be released on the 23rd at midnight.
Written by Han Hae Seon
Translated by Lee So Yun
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