Jeong Kwan-jang's 'Waiting Infiltration' Reaches 20 Billion KRW

*This content was translated by AI.

Jeonggwanjang's acupuncture specialized brand "Waiting Chimhyang" surpassed 20 billion won in cumulative sales within a year and eight months of its launch, establishing itself as the next-generation flagship brand of Jeonggwanjang.

According to the articles of association, 'Waiting Chimhyang' achieved 10 billion won in cumulative sales in a year and three months since its launch at the end of April last year, and recorded an additional 10 billion won in just five months, achieving 20 billion won in cumulative sales.

While "Waiting Acupuncture", a 100% pure acupuncture solution, posted KRW 8.1 billion in sales, "Waiting Acupuncture", a hwan product designed by mixing concentrated plants such as Jihwang, Macmun-dong, Sain, Yeongji, Danggwi, and Baekchul along with acupuncture, recorded KRW 9 billion in sales, driving sales performance.

In particular, sales during last year's Chuseok season increased 3.7 times compared to the previous year, gaining huge popularity as a holiday gift, and last year's repurchase rate also rose 33% year-on-year, making it stable to secure loyal customers.

Acupuncture is a resin component secreted by acupuncture trees to protect themselves, and it is a valuable raw material that takes about 20 years to aggregate. It is one of the top three scents in the world, along with the yongyeonhyang of sperm whales and the musk of musk deer. Recently, the use of pills and dalim products has gradually expanded beyond traditional material images, and it has become a health material that not only middle-aged people but also those in their 20s and 40s who are concerned about mind management.

An official from KGC Ginseng Corporation who spoke to this newspaper by phone said, "Waiting Chimhyang is a product completed based on the focus of the articles of association and strict quality standards and is highly trusted by consumers."

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*This content was translated by AI.