*This content was translated by AI.
The Korea Tourism Organization (President Park Sung-hyuk, hereinafter referred to as the Korea Tourism Organization) will recruit 30 tourism companies to participate in the "2026 Tourism Global Challenge Program" by February 5. This is a project to discover promising domestic companies with innovative technologies and services in the tourism field and foster them as global companies.
The 30 companies that were finally selected will be provided with differential funds for commercialization of overseas expansion from at least 100 million won to up to 200 million won depending on the results of the screening. In addition, it provides customized programs such as ▲ business type diagnosis ▲ investment attraction capacity enhancement ▲ local market research and market suitability verification ▲ participation in overseas fairs and business matching, along with accelerators specializing in overseas expansion support (AC) "CNT Tech" and "Y&Archer." Direct investment or investment linkage to at least one company will be conducted through a dedicated accelerator.
Eligibility to apply is ▲ Annual sales of 500 million won or more per year out of the last three years ▲ Annual exports of 100,000 dollars or more per year out of the last three years ▲ 10 or more regular workers ▲ Investment attraction of more than 1 billion won within the last three years ▲ Award-winning experience in major international competitions within the last three years ▲ Small and medium-sized enterprises in the tourism sector that meet at least one of the requirements of contracts and empirical results with overseas clients within the last three years. In particular, this year, additional points for document evaluation will be given to companies with overseas corporate establishments and overseas transactions.
Companies wishing to participate can select one of the two dedicated accelerators in consideration of the target country and specialized programs. The corporation will select the final company through the first document evaluation and the second presentation evaluation.
"The tourism global challenge program has driven a total of 147 tourism companies to advance overseas since 2020," said Moon So-yeon, head of the Korea Public Corporation's tourism company development team. "This year, we will expand customized support by dividing it into investment attraction type and market entry type through corporate capability diagnosis, and strengthen overseas demonstration projects between global companies and tourism start-ups to achieve practical results."
Meanwhile, the online briefing session, which can be participated through advance application, will be held at 3 p.m. on January 23rd (CNT Tech) and 26th (Y&Archer), respectively. For more information, the Korean tourism industry portal tourraz.kr).
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*This content was translated by AI.
