*This content was translated by AI.
Liquor brand Gyeong (璄) will launch a limited edition product containing customers' wishes for the new year of 2026.
Kyung (璄) will release the "12-degree wish label edition of Gyeongtakju Rosé" and hold a free delivery promotion of Gyeongtakju Rosé 12 degrees during the Lunar New Year holiday. The "Wish Label Edition" is a limited-edition series of New Year's wishes left by customers on actual product labels, and it is applied to the inner label of 12 degrees Gyeongtakju Rosé to sing the collection.
Gyeong (璄) held a "Wish Label Event" on its official Instagram in December last year, and selected 10 wishes among the numerous sentences left by the participants and implemented them as inner labels of 12th degree Gyeongtakju Rosé in 2026. The reflection of consumer messages in actual product design is an example of storytelling made by brands and customers, which is considered an unusual attempt in the traditional liquor industry.
'Kyung (璄)' will hold a free delivery promotion for 'Kyungtakju Rosé 12 Do Sowon Label Edition' to commemorate the launch of 'Kyungtakju Rosé 12 Do Sowon Label Edition'. Gyeongtakju Rosé 12 is also included in the benefits, not only a single product but also a mix pack that includes Gyeongtak Rosé.
This promotion is designed to allow you to experience the first glass of the new year more freely ahead of the Lunar New Year holiday. The period is from January 26 to February 11, 2026, and it provides discount coupons for shipping fees that can be applied when purchasing products including 12 Gyeongtakju Rosé (2nd, 4th, 2nd, and 4th) Gyeongtakju Mix Pack.
"Starting with the custom of sharing good alcohol and wishing for the well-being of the year, we wanted to create an experience where customers' wishes become the label of actual products," an official of Kyung (璄) said. "I hope the Gyeongtakju Rose Wish Label Edition will be a cup that will contain memories of the new year in 2026."
Meanwhile, liquor brand '璄' products can be purchased at all times at the official online mall, and details of the event can be found at the official mall.
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*This content was translated by AI.
