Volkswagen Group Appoints Andreas Mint To Head Brand Design 'Strengthen Identity'

*This content was translated by AI.

Andreas Mindt, Volkswagen Brand Design Director, will also serve as Volkswagen Group Design Director effective March 1, 2026. The appointment was decided to replace Michael Mauer, who is retiring under smooth agreement as part of a generational change. Oliver Blume, CEO of Volkswagen Group, evaluated Andreas Mint's short-term performance based on his expertise at the Volkswagen brand and played a key role in ensuring that Volkswagen vehicles clearly reveal their brand identity.

Andreas Mint began his career with the Volkswagen Group in 1996 and participated in the exterior design of the first generation Tiguan and Golf 7. From 2014 to 2021, he led the re-establishment of Audi's exterior design and was responsible for various models ranging from A1 to e-tron GT and Q3 to Q8. Since 2021, Bentley has defined the brand's new design language as its design director, and has been the Volkswagen car brand design director since February 2023.

Within the Volkswagen Group, design plays a decisive role in visually revealing and clearly differentiating each brand's DNA. The group design director is responsible for ensuring that all products meet the needs of regional markets and the expectations of customers around the world. Andreas Mint plans to focus on strengthening synergy between brands and increasing the design competitiveness of the Volkswagen Group as the group's design director in the future.

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*This content was translated by AI.