*This content was translated by AI.

- Demonstrate how to streamline store operations with connected shelf technology
- Accelerate its entry into the North American market based on the global supply of 350 million ESLs in 50,000 stores worldwide
SOLUM's North American subsidiary 'Solum America' announced on the 24th that it will participate in 'Shoptalk Spring 2026' to showcase the future of retail intelligence.
Shoptalk is the world's largest retail and e-commerce innovation conference held annually in Las Vegas, USA, where distribution industry leaders from around the world gather to discuss the latest technology trends such as AI and digital transformation. This year, it is planned to be held for three days until the 26th (local time).
Solum will create a "Live (In-store)" environment that embodies the actual store environment at booth 4450 in the Mandalay Bay Convention Center. Here, we will demonstrate a technology that connects electronic stand indicators (ESL) and digital signage with the store's core system to help field teams perform their tasks more consistently.
In fact, the distribution industry has recently focused on the modernization of the infrastructure that supports actual store operations beyond the introduction of individual tools. SoloM is focused on digitizing its Shelf Layer in line with this trend and providing a reliable and scalable foundation for distributors to control directly. This gives distributors an environment where they can flexibly integrate with various systems and partners that evolve over time.
Solum will introduce various innovative technologies at the shop talk site. Product search technology using touch-enabled displays directly connected to shelf-level ESL ▲ Interactive product search, a solution that operates in synchronization with content on a nearby screen, ▲ A power-supplied ESL deployment solution designed for integrating Newton Play, high-efficiency merchandising, and executing promotions ▲ Power Rail ESL, a display that works in real-time with shelf data to support consistent communication in-store ▲ It plans to launch a large e-paper and digital signage to target the North American market.
"The real challenge for retailers right now is not a lack of technology, but the in-store systems are disconnected from each other," said Tim McCracken, chief revenue officer for Solum America. "We are focused on strengthening the foundation on which these systems rely, and when prices and product information are closely linked at the shelf level, store teams can handle tasks faster and dramatically reduce the time it takes to solve problems."
Meanwhile, SoloM spun off from Samsung in 2015 and has decades of engineering expertise in display, power systems and wireless technology. It is currently leading the global market, supplying more than 350 million ESLs to more than 50,000 stores worldwide, and is supporting distributors across the United States and Canada.
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*This content was translated by AI.




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