Zeekr Korea Opens First Brand Gallery in Seoul Gangnam to Boost Brand Awareness

*This content was translated by AI.

Zeekr has opened a flagship store in Daechi-dong, Gangnam-gu, Seoul, and will operate the 'Zeekr Brand Gallery' from May 8 to 30, launching efforts to strengthen brand awareness in the Korean market.

On May 7, the day before the brand gallery opened, Zeekr held an event to commemorate the opening of its first flagship store. Key executives including Chen Yu, CEO of Zeekr International; Jeff Cao, COO; Lim Hyun-ki, CEO of Zeekr Korea; and ZK Mobility Jang In-u (CEO) attended the event and participated in the ribbon-cutting ceremony. CEO Chen Yu expressed joy over opening the first store in Seoul Gangnam and emphasized the company's plan to expand showrooms nationwide.

The flagship store reflects Zeekr's latest corporate identity, featuring a large logo and the brand's signature orange color. Spanning 915 square meters, the space includes a brand and history wall showcasing Zeekr's history since its establishment in 2021. The actual SEA (Sustainable Experience Architecture) platform is also on display, highlighting Zeekr's technological capabilities. This platform, which received an investment of approximately 3 billion dollars, is applicable from compact cars to large SUVs and is recognized as a future mobility solution integrating ultra-fast charging and intelligent software.

The gallery features a variety of electrified models. Highlights include the super wagon '001 FR' with a maximum output of 1,300 horsepower and a 0-60 mph time of 2.02 seconds; the MPV 'MIX' based on the SEA-M platform, offering a spacious interior and double sliding doors; and the '009 Grand Collectors Edition' featuring a 24K gold emblem and a 43-inch smart screen. In a separate private zone, visitors can view the flagship SUV '9X', which incorporates Zeekr's first super HYBRID technology.

In addition to vehicle displays, Zeekr Korea has prepared a dedicated CMF space where visitors can explore brand merchandise and interior and exterior vehicle options. This space is scheduled to remain operational even after the gallery concludes. A Zeekr Korea representative stated that the event was prepared to reciprocate the high interest in the Korean market and conveyed the company's determination to establish itself in the market through activities that meet consumer expectations.

Zeekr, a premium brand of Geely Automobile Holdings, plans to continue building an innovative mobility ecosystem based on its global R&D and design centers in Sweden and China.

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*This content was translated by AI.