* Translated by Papago

Proboro Renault Group Chairman "South Korea is an important point of electric Korea strategy, partnership is important."

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*This content was translated by AI.

Chairman of Renault Group Francois Provo/photo courtesy = Korea Automobile Journalists Association
Chairman of Renault Group Francois Provo/photo courtesy = Korea Automobile Journalists Association

Renault Group will elevate the Korean market to a key point in its global electrification strategy and make full investments in expanding its lineup and strengthening production competitiveness in the future. During his recent visit to Korea, Renault Group Chairman Francois Provo reaffirmed that Korea is serving as a global hub dedicated to the development and production of top segment vehicles within the group, and expressed his ambition to continue aggressive steps in both domestic and export markets based on Renault Korea's unique capabilities, which can be designed, researched, manufactured, and sold.

Referring to his past experience as president of Renault Samsung Motors, Provo noted the high technical requirements and electrification trends of Korean customers, and in particular, he praised the recent performances of "Grand Coleos" and "Philant" as exceeding the group's expectations.According to Renault Group's new mid- to long-term strategy, Future Ready, Renault Korea will push for an electric transformation that will fill half of its sales lineup with pure electric vehicles and the other half with hybrid models by 2030.

Chairman of Renault Group Francois Provo/photo courtesy = Korea Automobile Journalists Association
Chairman of Renault Group Francois Provo/photo courtesy = Korea Automobile Journalists Association

This includes a specific roadmap to transform the Busan plant into a smart factory beyond simply introducing new cars and to directly upgrade the next-generation electric vehicle development and manufacturing capacity locally starting with Polestar 4, which is currently in production. While defining the Busan plant's mixed production capacity and quality management know-how as the group's outstanding assets, Provo pointed out that rising production costs and rigid working conditions caused by Korea's rise to the ranks of advanced countries are tasks that need to be improved in global standards, urging cooperation with unions and securing cost competitiveness for sustainable growth.

The R&D system will also be completely reorganized through efficient functional division, while the research institute in Giheung and the production base in Busan in Gyeonggi-do will maintain a dual structure, but new technology and software development will utilize infrastructure in the metropolitan area and some related testing facilities and engineering functions will be transferred to Busan sequentially from the second quarter of 2027 to maximize synergy with the production site.

In addition, Renault Group plans to expand its hybrid ecosystem through partnerships with Geely Motors and further strengthen its partnership with globally competitive Korean partners such as LG Energy Solution, LG Electronics, and POSCO to ensure stability in the supply chain for electrified parts. In particular, Provo showed his willingness to compete with Chinese manufacturers through Renault's own design DNA and emotional differentiation rather than simple price competition, and predicted that Renault Korea will play the role of an autonomous driving development center within the group and provide an innovative mobility experience that meets the expectations of Korean consumers.

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*This content was translated by AI.

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