Announcer Kang Ji-young appointed as Audi A6 brand ambassador: 'Noted for her credibility'

*This content was translated by AI.

Audi Korea (CEO: Steve Cloutier) has selected broadcaster Kang Ji-young, formerly an announcer, as the brand ambassador for 'The New Audi A6', the company's flagship premium sedan, marking the full launch of its medium- to long-term brand communication strategy.

Announced in Seoul on the 24th, this selection aims to attract customer interest in 'The New Audi A6', which was recently officially launched in Korea. Kang Ji-young, a former JTBC first-generation announcer, has been active as a highly credible communicator across various fields and is scheduled to naturally introduce the vehicle's technology and product appeal from the perspective of customers' daily lives going forward.

Audi Korea's 'The New Audi A6' is a ninth-generation model with completely redesigned exterior and interior. According to the company, the diesel model, in particular, applies Mild Hybrid Electric Vehicle Plus (MHEV Plus) technology to deliver a higher level of driving sensation than before. It also features Audi's signature user-centric digital interface and an interior space at the level of a business lounge, presenting an advanced driving and riding environment.

Audi Korea plans to strengthen the brand's premium message by expanding customer touchpoints centered on digital campaigns and continuously highlighting the vehicle's diverse charms alongside Kang Ji-young.

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*This content was translated by AI.