* Translated by AI

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Lenoma Golf Diversifies Marketing Activities, Including Support for 'Missing Piece 12' Production

Published:

Kim Heyrim

*This content was translated by AI.

/Photo provided by Lenoma Golf
/Photo provided by Lenoma Golf

Hanse F&I's Lenoma Golf announced on the 24th that it is expanding its touchpoints with customers through diversified marketing activities, such as supporting golf lesson programs and hosting screen golf tournaments.

According to Lenoma Golf, the company is supporting the production of 'Missing Piece 12,' which airs on SBS Golf, and is hosting the '2026 1st Lenoma Amateur Championship' through nationwide Golfzon screen golf stores to expand opportunities for customers to experience the brand.

Missing Piece 12 is a golf lesson program that helps golfers check the core elements of their swing and play that they may have overlooked. The program features professionals including Kim Hyung-ju, Seo Ha-kyung, Jo Eun-hye, and Ahn Seo-in.

Lenoma Golf plans to naturally convey a brand image that combines both functionality and style by incorporating summer season products through the outfits worn by the participants.

Additionally, the company will focus on raising awareness of its brand and seasonal products by organizing and hosting the 2026 Lenoma Amateur Championship. The tournament, with a total prize pool of 15 million won, will be held from the 30th to May 31 through nationwide Golfzon screen golf stores, and any Golfzon member can participate. For more details, please check the Golfzon website.

A Lenoma Golf representative stated, "We expect that through our support for the production of 'Missing Piece 12' and the hosting of the Amateur Championship, customers will have more familiar experiences with our brand," and added, "Going forward, we will continue to enhance our brand value through various golf content and marketing activities."

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*This content was translated by AI.

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